Rare Rides Icons: The Cadillac Eldorado, Distinctly Luxurious (Part XVIII)

Corey Lewis
by Corey Lewis

We’re back with more Cadillac Eldorado coverage this week. In our last installment (over a month ago) we reviewed the interior accouterments of the Eldorado Brougham that were far beyond the standard Eldorado. Aside from its coach door hardtop body style, the other area where the Brougham went its own way was in engineering. And some of that engineering was of the experimental variety. What could go wrong?


Despite how foreboding “experimental engineering” sounds, many of the Eldorado Brougham’s features were whiz-bang without being problematic and would later be adopted in many automobiles. The Brougham owner of 1957 surely enjoyed the two-position memory function for the power seats, a first in any automobile. Equally automatic was the trunk: It was power open and close, at a time when the vast majority of cars had neither.


With its brushed stainless steel roof soaking up heat from the sun’s rays, HVAC was of paramount concern to Cadillac engineers. The Brougham was fitted with a high-pressure cooling system with air conditioning as standard, as well as dual heating. Sun visors (tinted plastic in those days) were polarized to filter more light. Other niceties were not so shocking, like the power antenna and door locks. The starter was automatic, and had a restart function too.

Even Eldorado Brougham’s radio contained some noteworthy engineering. It was signal-seeking and fully transistor. Foregoing vacuum tubes that needed warm-up time, the Brougham’s radio contained 13 transistors at a time when other radios used six. Developed by Delco, the radio was exclusive to Eldorado Brougham in 1957.


Though not brand new, GM’s Autronic Eye was standard on Eldorado Brougham. Introduced in 1952 and exclusive to Cadillac, Buick, and Oldsmobile vehicles that year, the Eye was an automatic headlight dimmer. It contained a phototube (vacuum tube that’s sensitive to light) attached to a circuit to sense light from oncoming cars.

The apparatus was mounted to the dashboard, and was shaped almost like a spotlight. The sensor inside it was wired to a module in the engine compartment, which would control the headlight relay via the signals. The accessory was renamed to GuideMatic in 1958, when it was upgraded to a smaller dash housing and added a knob that permitted the driver to adjust the system’s sensitivity. 


GM was a leader in the auto-dimming tech space, and both Chrysler and Ford used GM’s dimmers from the 1950s through the 1980s. Ford rebranded the Autronic Eye to AutoDim, and offered it in Lincolns, as well as select Mercury vehicles and the Thunderbird. Chrysler called their usage Automatic Beam Control, and equipped it on Chrysler and Imperial cars.

Neither Autronic nor GuideMatic were ever fool-proof, credited largely to the limited technology available. The sensor used an amber colored lens, which reacted not only to headlamps but to the light reflected from yellow road signs. This caused unnecessary dimming, creating less safe driving situations. Cadillac kept GuideMatic after all other GM divisions stopped offering it in the Seventies, and continued with it as an option through 1988.

Eldorado Brougham also featured a special glove box that contained many interesting things. Chief among them was an encouragement for in-car drinking, via a silver drink tumbler for each passenger. The tumblers were magnetic and stuck to the chromed interior of the glove box lid, so no cup holder was necessary. 

There was a leather trimmed cigarette case in the glove box too, and a ladies’ vanity kit with powder, lipstick holder, a comb, and mirror. Each car also came with a small bottle of Lanvin Arpège perfume, a fragrance still in production today. Less feminine were the gold mechanical pencil and leather notebook for writing down those two-letter and five-digit phone numbers. Enjoy the great historical PR film above touting Brougham's features.


We’ve saved the most impressive and troublesome engineering for last. Cadillac implemented an all-new self-leveling air suspension in the 1957 Eldorado Brougham. Complete with published SAE papers at the time, Cadillac wanted to improve ride quality in its cars in a substantial way. The manufacturer was not satisfied with torsion bars or metal springs.


Engineers lamented at the conflicting priorities caused by the objective desire for a better ride, with stylists' creation of ever-lower roof heights and vehicle floors as longer, lower, wider took hold on automotive design. The result of about a decade in development, the air suspension promised a constant ride height, smooth ride, and superior handling to steel springs. 

The system included a spring, control link, and leveling valve at each corner, along with lines running front to rear. At the front end were various tanks, valves, no less than three compressors, switches, exhausts, and solenoids. All worked in tandem to keep roughly 5,300 pounds of Cadillac level and under control.


In theory, anyway. In practice the system tended to leak at every fitting within the system, and at the various control points. Additionally, the system would often freeze up in areas that experienced winter weather. There’s at least one report of a failure almost immediately after taking delivery of an Eldorado Brougham. 


When the system failed it was often sudden, and without warning. Unlike a more modern Land Rover or similar product that could be driven on its bump-stops with a failed suspension, there was no such failsafe in the Brougham. The grandiose four-door would sit with its frame touching the ground, and needed to be towed and repaired before further operation.


Owners of the exclusive cars found it was easier to convert their cars back to coil springs, rather than continue the expensive, complicated air suspension repairs. After a couple years, GM had dealers offering the conversion kits themselves. Though it debuted in 1957 as standard on the Eldorado Brougham, Cadillac offered its air suspension from 1957 to 1960 on its other models at a reported cost of $215 ($2,417 adj.). Today there’s a cottage industry for refitting or retrofitting air suspension on these large GM cars, with full systems asking between $3,000 and $4,000.


In our next installment we’ll discuss the changes made to the Eldorado Seville, Biarritz, and Eldorado Brougham for their final outing in 1958. Then we’ll discuss pricing and sales figures as we close out this generation. 


[Images: GM]


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Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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  • Pig_Iron Pig_Iron on Mar 25, 2024

    Back when divisions could design their own stuff. But all that mass on the skinny stiff bias ply tires. Radial must have seemed a revelation. I'm fascinated about Oldsmobile's ram air systems. They look more advanced than the Pontiac ones, but I don't know for sure.

    • Jeff Jeff on Mar 25, 2024

      I remember even before radials became available on US cars my father getting a set of polyglass Goodyear tires on our 64 Impala wagon. Those polyglass tires were so much smoother than the bias ply tires and didn't have the flat spots when starting out cold. My first car with radials was a 77 Monte Carlo with a radial tuned suspension which was a very smooth riding car. I don't think my 73 Chevelle Deluxe had radials but the difference in the Monte was its smoother ride.


  • Arthur Dailey Arthur Dailey on Mar 26, 2024

    Like @Jeff I too can remember the first cars that I drove with radials. The Marks had them, I believe that they were Michelins. My 1976 Pontiac Grand Prix SJ had a plaque on the instrument panel claiming that it had a 'Radial Tuned Suspension'. Unfortunately these tires were Firestone radials that had a notorious flaw. They suffered blow outs at highway speeds. I suffered my first one on the Don Valley Parkway in Toronto while travelling just over 60 mph. The tire had about 5,000 miles on it. Replaced under warranty by a Firestone store. About 2 weeks later I experienced another blow out on the same highway. I got rid of that car a week later. No way that I was going to continue driving a vehicle that had tried to kill me twice in a period of one month.

  • NJRide Let Cadillac be Cadillac, but in the context of 2024. As a new XT5 owner (the Emerald Green got me to buy an old design) I would have happy preferred a Lyriq hybrid. Some who really like the Lyriq's package but don't want an EV will buy another model. Most will go elsewhere. I love the V6 and good but easy to use infotainment. But I know my next car will probably be more electrified w more tech.I don't think anyone is confusing my car for a Blazer but i agree the XT6 is too derivative. Frankly the Enclave looks more prestigious. The Escalade still has got it, though I would love to see the ESV make a comeback. I still think GM missed the boat by not making a Colorado based mini-Blazer and Escalade. I don't get the 2 sedans. I feel a slightly larger and more distinctly Cadillac sedan would sell better. They also need to advertise beyond the Lyriq. I don't feel other luxury players are exactly hitting it out of the park right now so a strengthened Cadillac could regain share.
  • CM Korecko Cadillacs traditionally have been opulent, brash and leaders in the field; the "Standard of the World".That said, here's how to fix the brand:[list=1][*]Forget German luxury cars ever existed.[/*][*]Get rid of the astromech droid names and bring back Seville, Deville, Eldorado, Fleetwood and Brougham.[/*][*]End the electric crap altogether and make huge, gas guzzling land yachts for the significant portion of the population that would fight for a chance to buy one.[/*][*]Stop making sports cars and make true luxury cars for those of us who don't give a damn about the environment and are willing to swim upstream to get what we really want.[/*][*]Stop messing around with technology and make well-made and luxurious interiors.[/*][*]Watch sales skyrocket as a truly different product distinguishes itself to the delight of the target market and the damnation of the Sierra Club. Hell, there is no such thing as bad publicity and the "bad guy" image would actually have a lot of appeal.[/*][/list=1]
  • FreedMike Not surprisingly, I have some ideas. What Cadillac needs, I think, is a statement. They don’t really have an identity. They’re trying a statement car with the Celestiq, and while that’s the right idea, it has the wrong styling and a really wrong price tag. So, here’s a first step: instead of a sedan, do a huge, fast, capable and ridiculously smooth and quiet electric touring coupe. If you want an example of what I’m thinking of, check out the magnificent Rolls-Royce Spectre. But this Cadillac coupe would be uniquely American, it’d be named “Eldorado,” and it’d be a lot cheaper than the $450,000 Spectre – call it a buck twenty-five, with a range of bespoke options for prospective buyers that would make each one somewhat unique. Make it 220 inches long, on the same platform as the Celestiq, give it retro ‘60s styling (or you could do a ‘50s or ‘70s throwback, I suppose), and at least 700 horsepower, standard. Why electric? It’s the ultimate throwback to ‘60s powertrains: effortlessly fast, smooth, and quiet, but with a ton more horsepower. It’s the perfect drivetrain for a dignified touring coupe. In fact, I’d skip any mention of environmental responsibility in this car’s marketing – sell it on how it drives, period.  How many would they sell? Not many. But the point of the exercise is to do something that will turn heads and show people what this brand can do.  Second step: give the lineup a mix of electric and gas models, and make Cadillac gas engines bespoke to the brand. If they need to use generic GM engine designs, fine – take those engines and massage them thoroughly into something special to Cadillac, with specific tuning and output. No Cadillac should leave the factory with an engine straight out of a Malibu or a four-banger Silverado. Third step: a complete line-wide interior redo. Stop the cheapness that’s all over the current sedans and crossovers. Just stop it. Use the Lyriq as a blueprint – it’s a big improvement over the current crop and a good first step. I’d also say Cadillac has a good blend of screen-controlled and switch-controlled user interfaces; don’t give into the haptic-touch and wall-to-wall screen thing. (On the subject of Caddy interiors – as much as I bag on the Celestiq, check out the interior on that thing. Wow.)Fourth step: Blackwing All The Things – some gas, others electric. And keep the electric/gas mix so buyers have a choice.Fifth step: be patient. That’s not easy, but if they’re doing a brand reset, it’ll take time. 
  • NJRide So if GM was serious about selling this why no updates for so long? Or make something truly unique instead of something that looked like a downmarket Altima?
  • Kmars2009 I rented one last fall while visiting Ohio. Not a bad car...but not a great car either. I think it needs a new version. But CUVs are King... unfortunately!
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