Audi Teases AI:Trail Quattro Concept Before Frankfurt Motor Show

Matt Posky
by Matt Posky

Audi is teasing a new model slated to debut at next month’s Frankfurt Motor Show — an off-road specialist called the AI:TRAIL Quattro. With massive wheels and a nonexistent approach/departure angle, the conceptual crossover certainly seems ready to scurry up a mountain. But the overall design is more hyper-modern RC car than traditional baja beast.

It’s not coming entirely out of left field. Audi has shown several electrified concepts using a similarly futuristic design language, among them the AICON luxury sedan, PB18 supercar, and AI:ME city vehicle. Like the AI:TRAIL, each is designed to tackle a very specific portion of the market. All will be on hand in Frankfurt to showcase Audi’s vision of what a car could be.

Audi says putting the vehicles together in one place effectively completes its “quartet of visionary automobiles.” Just don’t expect to see one whizzing by you on the highway. The manufacturer calls the TRAIL Quattro “a concept study for an electrically driven off-roader of the future,” which is basically what it said about the other models — minus the off-road talk. At best, you’ll see some of the cars reemerge in a few years after having been renamed and modified to better suit the general market.

For the TRAIL, that probably means scaling down those massive wheels and adding a bumper or two. As handy as having an approach angle of zero is for off-roading, Audi probably can’t mass produce a vehicle with outboard wheels. But it may allow you to remove panels to ensure there’s nothing between rubber and rock when the time comes to take up a gnarly trail.

That’s speculation on our part, but Audi hasn’t given us much to go on with this one. As the name includes the words “quattro” and “AI,” it’ll surely be all-wheel drive and boast some level of autonomy. Audi also said it will be electrically driven. But that’s all it said.

Details aren’t all that important in a concept vehicle lacking direct ties to a production model and nobody with any sense actually believes this thing can self-drive itself through the worst sections of the Alpine Loop — not that the manufacturer made such a claim. Still, it would be nice to have some idea of the kind of features Audi hopes to implement with the AI:TRAIL, especially if it’s supposed to serve as a template for future designs. Fortunately, Frankfurt is only a couple weeks away.

[Image: Volkswagen Group]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • FreedMike FreedMike on Aug 27, 2019

    This is one trail I'll skip, thanks.

  • Dal20402 Dal20402 on Aug 27, 2019

    I wouldn't want a vehicle with this aesthetic, but I can appreciate efforts to do something genuinely new.

    • Sgeffe Sgeffe on Aug 27, 2019

      Looks like they took the lightning bolt from the last two Honda Odyssey generations and put it on speed-meth!

  • Tassos If Tim had enough imagination to see HIMSELF get such a warning, and PAY ATTENTION and ACT on it, and save $200s in tickets, he would have the exact opposite opinion.
  • Tassos As long as they are respectful and not annoying, and do NOT add an arm and a leg to the cost of the damned car.
  • Bill I bought a 2013 base mini convert manual with less than 30,000 miles last year. While I don't have the beautiful aural sensations of the inline 6, I have been having great fun on the rural roads of western Massachusetts. Kind of a modern version of an old English sports car. I ditched the run flats immediately, went to Conti extremecontact dws 06+. I like them so much I put them on my wife's Audi TT. The shocks I have been eyeing but don't really need yet are Koni special active with FSD technology. Supposed to suppress the sharp nasty bumps but remain firmly sporty otherwise. I had also been looking at the Z4's but couldn't pass on the super low mileage of the mini.
  • Paul Another beemer boy, immune to the laws of man and physics, driving his M3 through a school zone at 45 since Waze said it would cut 15 seconds off his commute.I bow before your righteous anger.
  • Paul Oh, the irony. 10 years ago they had solid entries in all these categories - C-Max hybrid and PHEV, Fusion Hybrid and PHEV, Focus Electric. 20 years ago you could get an Escape Hybrid.Ford and their dealers tossed these over the wall and walked away from them, never doing anything to promote or improve them over their life cycle. They still have a newer version of the Escape PHEV, which isn't a bad vehicle but I doubt if the buying public knows they exist & I rarely see one on the road.The Maverick hybrid is a nice idea and they could sell more if they would build more but again, I rarely see one in the wild.Feckless and clueless management and board - they richly deserve their coming bankruptcy.
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