That's a Wrap: Dodge Challenger SRT Demon Production Officially Ends

Matt Posky
by Matt Posky

The final 2018 Dodge Challenger SRT Demon rolled off the production line at Fiat Chrysler’s Brampton Assembly Plant on Wednesday. While the Ontario facility continues building the Chrysler 300, as well as Dodge’s Charger and Challenger, the drag-focused Demon’s time on Earth has passed.

Currently a black-on-black beast, the car will be repainted “Viper Red” before joining the last Dodge Viper ever made at the Barrett-Jackson Northeast Auction. The duo will be part of a packaged lot, representing the final chance to own either vehicle with no miles on the odometer, with all proceeds from the sale benefitting the United Way.

Rated at 840 horsepower, assuming you’re using the right fuel, the Challenger SRT Demon was as odd as it was vicious. Dodge claimed it as the industry’s “first and only purpose-built, street-legal production drag car.” However, its potential 1/4-mile time of 9.65 seconds at 140 mph meant it required a competition license and roll cage — neither of which can be provided by the factory.

Dodge proudly boasted that the car was so fast that it was “ officially banned by NHRA.” That’s a half-truth and some exceptionally clever marketing. While you’d be asked to leave the track if you took an unmodified Demon and gave it the beans, simply letting off before you hit the finish line should keep most drivers from getting into trouble. In fact, you can make as many runs as you want, so long as you keep your final 1/4-mile above 9.99 seconds.

Limited to a single production year and just 3,300 units, the SRT Demon is the only four-wheeled production vehicle we know of that is capable of wheelies. We’re incredibly sad to see it go and we imagine the same goes for the dealers — some of which marked up the $84,995 car to over $175,000.

Running from June 20th to the 23rd, the Barrett-Jackson Northeast Auction will be held at the Mohegan Sun Resort in Uncasville, Connecticut. If you’re an incredibly wealthy Mopar fanatic, details on the Viper/Demon sale can be found here.

[Images: FCA]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Fred Fred on May 31, 2018

    Haven't been to a drag strip in over a year, not seen one at a car show. In fact the only place is on TV during a Mecum auction.

  • ToddAtlasF1 ToddAtlasF1 on Jun 01, 2018

    FCA and the United Way: birds of a feather.

    • Sub-600 Sub-600 on Jun 01, 2018

      How much of each United Way dollar actually reaches it’s intended target? I remember about 20 years ago their administrative costs were astronomical, some folks went to prison for malfeasance too. The company I worked for switched charities because of it, they matched employee donations to local food banks instead.

  • Wjtinfwb Looks in decent nick for a Junkyard car. Other than the interior being partially gutted for some trim pieces, you could probably drive it out of the junkyard. Maybe a transmission issue and the cars value precluded a $2k or more fix? J cars were pathetic when introduced in '82 and never really got any better. But GM did sort out most of the reliability issues and with a modicum of maintenance these would run a long time if you could stand the boredom. Guess this owner couldn't.
  • GS340Pete I see a lot of these on the road. I can't remember the last time I saw one on my local Chevy dealership's lot. They've never in my memory had a few lined up with balloons. Short sighted to kill it off? Perhaps. But I certainly think the rows of $65k and up trucks is short sighted. That's going to bite soon. Looks like they're piling up already.And what about the Trax? Malibu or Trax? Gotta be honest, I'd pick the Trax.Although it should have 50 more HP IMHO. And why are so many preaching doom about the 'wet belt' engine?RIP, Malibu. Ride the highway in the sky with the Impala (talk about short sighted.)
  • ToolGuy GM didn't care about these and you shouldn't either. 😉
  • FreedMike Yet another GM Deadly Sin: trot out something in what was a very competitive and important market segment that hadn't been restyled in 11 model years, and was based on a platform that was over 20 years old, and expect people would be dumb enough to buy it over a Corolla or Civic (or a Focus, for that matter).
  • TheMrFreeze Makes you wonder if he's seeing something with Stellantis he doesn't like and wanted out as a result. As somebody with three FCA vehicles in their driveway, Stellantis is sounding more and more like DaimlerChrysler 2024 🤬
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