Baby Steps: Nissan Seeks Stronger Ties With Renault, Merger Remains Possible

Matt Posky
by Matt Posky

Carlos Ghosn, chairman of the Renault-Nissan-Mitsubishi Alliance, has made it clear that his ideal solution for all three automakers is to stop pussyfooting around and enter into a full-on merger. Officially, there’s no deal in the works. “Any discussion about a share transaction involving Renault, Nissan or the French state is pure speculation,” explained alliance spokesman Jonathan Adashek earlier this month.

Unofficially, things are quite different. Renault and Nissan are both committed to maintaining a healthy and strong relationship, but the French government is hesitant to even suggest the possibility of abandoning its stake in Renault. For political reasons, it can’t seem as if the company is being relinquished to Japanese interests vis-à-vis a corporate takeover. Therefore, an accord has to be reached to provide Renault with some level of autonomy — or a lie has to be crafted to make it look that way.

While Ghosn previously denied any possibility of a merger, he began claiming it was a very real possibility this year. Having already developed a structure that would see management of Renault, Nissan, and eventually Mitsubishi Motors overseen by a Dutch foundation based in Amsterdam, the chairman suggested it (or something like it) could also serve as a mediator for their integration as a singular global automotive group. But the French Ministry for the Economy and Finance said that wouldn’t be a possibility. So what’s the solution?

Baby steps.

Nissan wants control of Renault, but it can’t have it if it makes it appears too eager. The kicker is, it doesn’t want a merger if it perpetually has to check in with the rest of France on every single decision. As the more profitable automaker, Nissan feels entitled to call the shots. But Renault currently has a 43.4 percent stake in Nissan, while Nissan only holds a 15 percent stake in Renault — effectively giving the French automaker control.

Whether or not Nissan can wrestle away France’s share of Renault, chief executive Hiroto Saikawa said it is important that the Japanese firm expand its role within the alliance. According to Bloomberg, Nissan executives are arguing they have the better engineering capabilities and want to lead crucial operations such as product development.

“The answer we seek is, we need to ensure the autonomy of the companies will be maintained in a way we are having now,” Saikawa said during Nissan’s earnings announcement. “Even in the future leadership may change, the same pattern of work will be continued in an environment and the question is how can we ensure that environment.”

Both Ghosn and Saikawa are nearing retirement. The fear is that, in their absence, the alliance could someday dissolve. But what are the two companies to do when they both want control and have relatively reasonable claims as to why they are the better choice?

“I spoke about the irreversibility of the alliance, which means that we have a system and the process by which this alliance goes on independently of who is leading it,” Ghosn said last month. “I need to take into consideration the fact that there are some reasonable concerns of people asking me: ‘What do we do? Who designates the alliance?'”

The current strategy has been to shuffle management so that executives from each automaker are well-represented. Executives from both companies have been placed into important positions at the other. The alliance also shares about one-third of its current powertrains and intends to more than double that amount by by 2022. As for that unofficial merger, clandestine negotiations are still in the works. But Ghosn has pitched an idea that would allow Nissan and Renault shareholders to cash out their existing stock and transition to a unified one.

Backup plans to ensure greater cooperation without a merger include Nissan increasing its stake in Renault to 25 percent to procure some voting rights of its own, according to Saikawa. However, this would just be another stepping stone toward becoming one company. Honestly, it just sounds like they need to craft a solid prenuptial agreement. Even if the wedding gets called off, they both plan on living together anyway.

Attempting to downplay the corporate romance as much as possible, Nissan’s Saikawa said Thursday that the important decisions regarding the alliance should be made within a year. Presumably, that includes details on the merger everyone but Ghosn is trying to keep a secret.

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Sgeffe Sgeffe on May 18, 2018

    Truly a Rogue Alliance! What will they do for an Encore?! ;-) (Remember to tip your server!) Fine, I’ll turn over a new Leaf and stop these jokes! (::Drops mic!::)

    • Sgeffe Sgeffe on May 20, 2018

      And Mitsubishi could add even more to the Endeavor, Eclipsing previous efforts! (::Rotten fruit bounces off head!::)

  • Sportyaccordy Sportyaccordy on May 21, 2018

    I just want us to get Clios/Meganes/Scenics with decent engines. Is that too much to ask?

  • CoastieLenn I would do dirrrrrrty things for a pristine 95-96 Thunderbird SC.
  • Whynotaztec Like any other lease offer it makes sense to compare it to a purchase and see where you end up. The math isn’t all that hard and sometimes a lease can make sense, sometimes it can’t. the tough part with EVs now is where is the residual or trade in value going to be in 3 years?
  • Rick T. "If your driving conditions include near-freezing temps for a few months of the year, seek out a set of all-seasons. But if sunshine is frequent and the spectre of 60F weather strikes fear into the hearts of your neighbourhood, all-seasons could be a great choice." So all-seasons it is, apparently!
  • 1995 SC Should anyone here get a wild hair and buy this I have the 500 dollar tool you need to bleed the rear brakes if you have to crack open the ABS. Given the state you will. I love these cars (obviously) but trust me, as an owner you will be miles ahead to shell out for one that was maintained. But properly sorted these things will devour highway miles and that 4.6 will run forever and should be way less of a diva than my blown 3.8 equipped one. (and forget the NA 3.8...140HP was no match for this car).As an aside, if you drive this you will instantly realize how ergonomically bad modern cars are.These wheels look like the 17's you could get on a Fox Body Cobra R. I've always had it in the back of my mind to get a set in the right bolt pattern so I could upgrade the brakes but I just don't want to mess up the ride. If that was too much to read, from someone intamately familiar with MN-12's, skip this one. The ground effects alone make it worth a pass. They are not esecially easy to work on either.
  • Macca This one definitely brings back memories - my dad was a Ford-guy through the '80s and into the '90s, and my family had two MN12 vehicles, a '93 Thunderbird LX (maroon over gray) purchased for my mom around 1995 and an '89 Cougar LS (white over red velour, digital dash) for my brother's second car acquired a year or so later. The Essex V6's 140 hp was wholly inadequate for the ~3,600 lb car, but the look of the T-Bird seemed fairly exotic at the time in a small Midwest town. This was of course pre-modern internet days and we had no idea of the Essex head gasket woes held in store for both cars.The first to grenade was my bro's Cougar, circa 1997. My dad found a crate 3.8L and a local mechanic replaced it - though the new engine never felt quite right (rough idle). I remember expecting something miraculous from the new engine and then realizing that it was substandard even when new. Shortly thereafter my dad replaced the Thunderbird for my mom and took the Cougar for a new highway commute, giving my brother the Thunderbird. Not long after, the T-Bird's 3.8L V6 also suffered from head gasket failure which spelled its demise again under my brother's ownership. The stately Cougar was sold to a family member and it suffered the same head gasket fate with about 60,000 miles on the new engine.Combine this with multiple first-gen Taurus transmission issues and a lemon '86 Aerostar and my dad's brand loyalty came to an end in the late '90s with his purchase of a fourth-gen Maxima. I saw a mid-90s Thunderbird the other day for the first time in ages and it's still a fairly handsome design. Shame the mechanicals were such a letdown.
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