Ugly New Suzuki Swift Sedan

In India, Suzuki has over 50 percent of the market share. You might have heard this factoid on Wednesday's podcast, you might have read it during our coverage of the NYC auto show. I've said it for a third time because it really is quite amazing. Part of their sales success is down to Suzuki's extremely well developed small car lineup, anchored by the Swift, which is not on sale in America because Suzuki hates freedom. And import costs, currency fluctuations and low profit margins. (We do have a Swift-related car however, the fun-to-drive SX4 crossover). Back to India, where Maruti Suzuki is taking names and kicking behinds. They've just unveiled a sedan version of the normally attractive Swift hatchback, and it might just be the most awkward car of the year. There are other uglies out there like the Mercedes ML and the MINI Cooper Clubman John Cooper Works. But this might just take the cake for bizarre mass market car [outside of China]. Oh, and as if it wasn't weird enough, they're calling it the "Dzire" and marketing it as "The Heart Car." In sum, ew.