By on April 24, 2017

Eneos Gas Station With Hydrogen Pumps

The United States and Canada don’t have much of a hydrogen fueling infrastructure to speak of, but Japanese automakers continue sending fuel cell vehicles across the ocean anyway. Vehicles like the Honda Clarity and Toyota Mirai have been touted as the environmental saviors of tomorrow but, with the exception of California, there really isn’t a place for them in the North America of today. So why do Japanese manufactures continue to bother with hydrogen?

The main reason is because Japan has bought into a future that America doesn’t seem interested in. With three of its automakers already producing fuel cell cars, the government as adopted a fairly aggressive plan to adopt hydrogen for homes, business, and cars by 2030 — meaning the U.S. probably won’t see these vehicles vanish anytime soon.  (Read More…)

By on March 10, 2017

Lamborghini emblem logo badge

Lamborghini has said it is more or less open to the idea of an all-electric car, though it definitely hasn’t considered it seriously. While parent company Volkswagen AG has made lofty promises of sweeping electrification and imposed its zero-emission mindset onto the majority of its automotive brands, the Italian supercar manufacturer is not yet among them.

However, Lamborghini has shown that it’s not immune to industry trends. Its almost-family-friendly Urus SUV begins production next month and the automaker has said it plans to launch a hybridized version by 2020. While you can’t ignore the LM002 that preceded it, that’s still a far cry from the pavement-scraping exotics it’s best known for. There has also been plenty of speculation that the company was  developing a Porsche Mission E-based electric model called Vitola. Lamborghini dispelled those rumors and has since gone on to say that a battery-only car won’t be on the table before 2025 — and perhaps not even then.   (Read More…)

By on March 8, 2017

FE Fuel Cell Concept
For reasons unbeknownst to me, Hyundai Motors revealed its next-generation hydrogen fuel cell concept at the Geneva Motor Show this week — showing continued commitment to the technology, despite the lack of infrastructure needed to make it truly viable. Dubbed the FE, or “Future Eco,” the company says the SUV alludes to its next phase of zero emission vehicles.

Sporting similar dimensions, the FE will likely replace the $50,000 Tucson Fuel Cell once it assumes its final form, because it cannot possibly go to market looking like this. Low profile whitewalls and oversized drug dealer rims rarely end up as from-the-factory hardware. However, there are some interesting off-kilter features that might stick around. (Read More…)

By on February 8, 2017

Visual Clarity

Telling someone that you can run a car on hydrogen — a greenhouse gas — and emit clean water as the singular byproduct is already an extremely novel concept. You don’t need a laser light display or sideshow antics to make that fact more interesting or palatable. In the case of Honda, you absolutely do not need to include the disembodied heads of singing children bathed in light. In fact, the actual message might even become partially lost in the abyss of confusion you’ve created as people furrow their brows and wonder if someone has snuck a psychoactive drug into their beverage.

For reasons clearer to hired visual artist Adam Pesapane than myself, the 2017 Clarity Fuel Cell ad campaign uses a central theme of floating heads — frequently representing chemical compounds and molecular structures. The end result is as informative as it is unsettling, though it heavily favors the latter.

(Read More…)

By on August 4, 2016

Elon Musk + Tesla Model S Circa 2011

The dialogue from Tesla wasn’t all rainbows and puppies this week.

In oddly coordinated diatribes, CEO Elon Musk and his vice-president of business development took off the soft driving gloves and laid into their competition and the country’s regulators. The message? Put up, pay up, or shut up. (Read More…)

By on August 29, 2014

Charge-Ahead-California

Remember when we reported on an initiative to bring ZEV credits and incentives to low-income residents in California? The initiative is two steps away from becoming law.

(Read More…)

By on August 13, 2014

2011_Nissan_Leaf_SL_--_10-28-2011

California’s low- and mid-income residents may soon be able to board the EV train with help from a bill now working its way through the state’s legislature.

(Read More…)

By on June 3, 2014

2013 Fiat 500e Exterior-013

A coalition of eight states have adopted a plan to encourage automakers to help meet the target of 3.3 million ZEVs taking to the road as required by the Clean Air Act by 2025.

(Read More…)

By on April 7, 2014

tesla-model-s-logo

A change to the California Air Resources Board’s Zero-Emission Vehicle credit program will leave Tesla with four credits per car cold for the foreseeable future, down from seven credits for every Model S through 2013.

(Read More…)

By on June 22, 2013

2013 Fiat 500e Exterior, Picture Courtesy of Alex L. Dykes

Despite being an incredibly small part of the US market share, you don’t have to look far in California’s urban areas to find a car with a plug. The reason for that is California’s controversial EV mandate. California wants 1.4 million EVs and plug-in hybrids on the road by 2025. Up till recently, California’s regulations seemed like a pie-in-the-sky dream with a far-away deadline. That changed last year when CARB (California Air Resources Board) mandated (in a nutshell) a combined 7,500 zero-emission vehicles be sold between 2012 and 2014 by the large auto makers in the state. (Credits and trades are not included in that number.) Come 2018, smaller companies like Volvo, Subaru and Jaguar will have to embrace plug-love and at the same time, most of the silly green credits go out the window. By 2025, if my home state has its way, 15% of new cars will be an EV. In California. This brings us to the little orange 500 Fiat lent us for a week. Because everyone is getting into the EV game, this will be our first EV review where we make no mention of living with an EV, range anxiety or charging station availability. If you want to know about that, click over to our 7-part saga “Living with an EV for a week.”

(Read More…)

Recent Comments

New Car Research

Get a Free Dealer Quote

Staff

  • Contributors

  • Matthew Guy, Canada
  • Seth Parks, United States
  • Ronnie Schreiber, United States
  • Bozi Tatarevic, United States
  • Chris Tonn, United States
  • Corey Lewis, United States
  • Moderators

  • Adam Tonge, United States
  • Kyree Williams, United States