Tag: Wrangler

By on May 2, 2016

2016 Jeep® Renegade Latitude

The Jeep brand is Fiat-Chrysler’s biggest money maker, so it’s no wonder that CEO Sergio Marchionne is scattering factories around the world like a sailor’s offspring.

The company’s head honcho outlined his business plan for the brand in an interview published by Automotive News, and it involves no longer having to make a “Sophie’s Choice” decision with Jeep output. (Read More…)

By on April 9, 2016

Jeep Wranglers Coming Down The Line In Toledo

A group of Jeep fans wants Fiat Chrysler Automobiles CEO Sergio Marchionne to make a Sophie’s Choice-style decision to save their beloved offroader.

To avoid the destruction of the storied brand at the hands of its parent company, FCA must cast it loose, the group states in a strongly-worded Change.org petition.

“As owners and fans of Jeep vehicles, we are calling on Fiat Chrysler Automobiles to separate Jeep from FCA’s stable of failing brands and debt,” the petition states. “We urge FCA to execute a spinoff to save Jeep.”

(Read More…)

By on March 21, 2016

2014 Jeep Wrangler

Americans might finally start to see a few of these so-called “Jeeps” roaming around their hometown.

That, Mark Fields can pick up everyone’s tab, eight (speeds) isn’t enough at General Motors, the Phaeton ends its long farewell, and GM Korea wants out of its slump … after the break!

(Read More…)

By on March 10, 2016

Jeep® Trailcat Concept (Images: © 2015 FCA US LLC)

In anticipation of the 50th Easter Jeep Safari in Moab, Utah, Jeep turned its best and brightest designers loose and created seven concept vehicles you’ll probably never drive.

But you can gaze, and you can dream.

These rolling showcases for Jeep and Mopar performance parts crop up annually in advance of the off-road love-in (March 19 – 27), but this year Jeep delved deep into the history file to celebrate its 75th birthday.

We’ll highlight the standouts after the break. (Read More…)

By on March 8, 2016

American Expedition Vehicles four-door Brute

Two months ago at the North American International Auto Show in Detroit, Jeep CEO Mike Manley confirmed that the next generation Wrangler will spawn a pickup. No other official announcements related to the exciting new product have been released. But as TTAC reported in October (The Untapped Potential of Wrangler), the move was entirely predictable. And it was made all the more inevitable when the company recently announced its intention to stop developing small cars.

The revelation of a forthcoming Wrangler pickup could have justified a front page New York Times headline. That is how important the new pickup is for the $10 billion company. Investors may not have valued the announcement, as Fiat Chrysler Automotive’s stock price continued its steep decline from $9.20 on December 31st to $5.88 in early February, but Wall Street analysts are not known for their long-term perspective. Regardless, Jeep is a well known bright spot under the sagging FCA umbrella and investing in its record-setting Wrangler nameplate is an action the company needs to take.

How will Jeep execute the Wrangler pickup and what will its real impact be?

(Read More…)

By on January 27, 2016

FCA_Location_1_Torino_Lingotto_high

Fiat Chrysler Automobiles CEO Sergio Marchionne on Wednesday said the automaker would rely more heavily on profitable Jeeps and Rams in North America and Europe to help its business remain profitable in other sagging areas and regions.

“We are not of the view that this industry is facing an impending demise,” Marchionne said before announcing FCA’s adjusted earnings of $1.78 billion in the fourth quarter.

Marchionne and CFO Richard Palmer said Jeep’s success in North America and Europe led the company last year and would be the “bedrock” for the automaker’s future. The automaker laid out specific plans to bring forward a Jeep pickup and Wagoneer, and let wither less-profitable models such as the Chrysler 200 and Dodge Dart. (Read More…)

By on January 26, 2016

Jeep-Renegade-19

On Wednesday, Fiat Chrysler Automobiles CEO Sergio Marchionne will update investors on his long-term plans and fourth-quarter profits — namely, how many Jeeps it sold — during his scheduled earnings conference call.

It’s widely expected that Sergio will address the near-certainty that Jeep will build a pickup based on the Wrangler, as well as the future for the Jeep Compass that’ll likely survive from the Patriot/Compass twin billing, and Jeep’s potential to keep afloat fledgling FCA brands such as Maserati and Alfa Romeo.

Analysts say FCA’s ambitious target of $5 billion profit by 2018 would be almost unattainable at this point.

“‘Ambitious’ is not really an adequate word to describe it, ‘fantasyland’ might be more appropriate,” Bernstein’s Max Warburton told Automotive News.

(Read More…)

By on January 19, 2016

KO2Main

BFGoodrich’s All-Terrain T/A tires can be found everywhere, from your local construction site to the most grueling of off-road races. I’ve fitted some of my trucks with the original KO and used them on and off-road, so I was curious what improvements BFGoodrich could bring to its latest iteration: the new KO2.

BFGoodrich brought me up to Bethel, Maine to test out its new tire in the nearby hills — and to catch this year’s Red Bull Frozen Rush.

The Frozen Rush trucks run a one-off spiked version of the same tire, but I was more interested in the street version that might adorn one of my (or your) vehicles.

(Read More…)

By on January 6, 2016

2016 Jeep® 75th Anniversary edition complete model lineup

If you didn’t know it was Jeep’s 75th anniversary this year, it’s your fault for not paying attention. Pretty much all of the automaker’s SUVs are rolling billboards for its “Since 1941” branding, and now Jeep is officially doing something to celebrate.

Jeep launched its 75th Anniversary lineup Wednesday, which includes special editions for all its models. All of the Jeeps are candied in some sort of “macho” green — Jungle Green, Sarge Green or Recon Green — with bronze wheels, some sort of opening roof, and available cloth.

Oh, and there are a bucket-full of badges everywhere so you can feel special edition too.

(Read More…)

By on December 15, 2015

WRX

Subaru and Lexus brands topped Kelley Blue Book’s annual resale list for the second year in a row, the auto industry group announced Tuesday.

Subaru claimed four model winners for 2016 and Lexus nabbed six honors in the annual survey that measures projected retained value for five years of ownership. Toyota and General Motors each earned five segment winners this year and Tesla earned its first award for its Model S.

According to KBB, the top 10 cars with the best resale value were: Chevrolet Camaro and Colorado; GMC Canyon and Sierra; Jeep Wrangler; Subaru Forester and WRX; Toyota 4Runner, Tacoma and Tundra. (Read More…)

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