During a month of great turmoil at Volkswagen’s German HQ, including expressions of real disappointment regarding the brand’s lackluster performance on the other side of the Atlantic, Volkswagen of America tripled its Golf sales total.
Yes, U.S. sales of the Volkswagen Golf line skyrocketed 206% in April 2015, year-over-year. Yet with only 5,508 total Golf sales last month, the Golf continues to be a low-volume compact car in the United States. Combined, the Jetta and Golf (which no longer share a platform) are still just upper-mid-pack players, nearly 900 sales back of the fifth-best-selling compact, the Ford Focus, last month.
The Golf family was, however, the key bright spot at Volkswagen of America in April. Brand-wide sales slid 3% in April 2015, the third consecutive month (and 21st in 25) that Volkswagen brand sales have decreased on a year-over-year basis. (Read More…)