The promise of improved performance and tree-hugging fuel economy has made turbocharged engines all the rage in luxury cars. Despite the often failure of those boosted motors to meet their lofty, published fuel economy ratings in the real world, forced induction has a significant — and positive — impact on performance.
A few short weeks ago, I was inside a very purple 2016 RAV4 marveling that Toyota’s compact crossover nearly outsells the Mazda brand. My bottom line for that RAV4 read like this:
Why are the RAV4’s sales so high when there are more fun options out there? The reasons can be found in its strong value proposition, a soft ride about which journalists often complain, included scheduled maintenance and Toyota’s reputation for reliability.
The 2016 RAV4 isn’t going to light many souls on fire, but it gives the average CUV shopper more of what they obviously want.
Except fuel economy or performance.
That’s where the first full-hybrid compact crossover since Ford abandoned the Escape Hybrid five years ago comes in.
We recently reviewed the 2016 Volvo XC90, the long overdue redesign of Volvo’s family hauler. First introduced as a 2002 model, the XC90 was a teenager by the time it was finally replaced. Oddly enough, it’s a similar story with the Audi Q7.
In response to Volvo’s then-new XC90, Audi began development of the seven-seater Q7 in 2002, which later hit the market in 2005. It received a facelift in 2009, but the basics of the slab-sided Audi remained. Eleven years later, and at around the same time as the new XC90, Audi has finally reinvented the Q7 as a sort of soft-road A8 Avant.
Can it compete against the new XC90 for the hearts and minds of luxury-minded families?
Compact crossovers are big business and the Toyota RAV4 is one of the segment’s corporate all-stars.
In 2015, the RAV4 almost outsold Mazda. I’m not talking about the RAV4 outselling the Mazda CX-5, which it did handily by over 200,000 units. No, I’m talking about the RAV4 outselling Mazda in its entirely. Everything Mazda sells. All model sales put together.The RAV4 almost outsold MAZDA.
Toyota’s fourth-generation crossover has received a nip-tuck to keep it fresh after just three model years on the market. Its lineup is bolstered this year with the addition of the new RAV4 Hybrid, which we’ll be getting our hands on that in a few weeks. In the meantime, let’s take a deep dive into the second best-selling CUV in the USA in traditional gas-burner guise.
The Verge has an article today about the arduous process of hoops YouTube makes publishers jump through if a copyright infringement claim is made against a video. It’s an interesting look behind the scenes of video publishing and the tools YouTube makes available to copyright holders wanting to protect intellectual property. It also highlights the lack of human-based recourse publishers have when it comes to hollow copyright claims.
“Fair use” allows limited use of copyrighted material. This is how parodies and satires get around certain legal restraints. Fair use is also why we can use snippets of articles from other outlets, so long as we don’t use those articles in their entirety.
Even further, automakers make materials available for editorial use on their own press portals. This material is offered free of charge by automakers so we can pimp their products. But sometimes they make a mistake and post the wrong thing.
Traditional car shoppers are moving away from small sedans and toward compact crossovers. That’s the conventional wisdom used to explain the slowing sales we see in some models. But could there be another reason? Could it simply be a lack of focus and attention to the compact segment?
There is one model that’s seen a meteoric rise in sales since 2013: the Sentra. Nissan’s complete overhaul three years ago and aggressive pricing doubled Sentra sales since then, moving it from a “top 15″ player in sales to number five in 2015.
In an effort to maintain the trajectory, Nissan opted for a major refresh after just three years on sale. (Sounds like the Honda plan with the Civic, doesn’t it?) Perhaps the key to compact success is a combination of frequent updates and more gadgets for shoppers to choose from. That sums up the 2016 Sentra perfectly.
The year was 1984. Rally was all the rage. Danger was mainstream. And carcinogens weren’t exclusively advertised by the rumble of tailpipes.
Also in 1984, Porsche was developing a legend, but it was behind schedule: The 959 wasn’t ready when David Richards, the orchestrator of the Porsche-Rothmans deal, wanted to go rallying. So, along with Weissach, 20 examples of the Porsche 911 SC RS were built to take the manufacturer Group B rallying. Those cars also became the foundation of Prodrive, one of rally’s most famous teams.
Honda received much flogging from the press for the last-generation Civic. The 2012 model was the result of Honda improperly reading the Magic 8-Ball amid the global slowdown. Honda’s decision makers assumed shoppers would be looking for something more modest, perhaps even austere, and changed direction to suit. The competition, assuming shoppers would be looking for greater creature comforts in a smaller package, went the opposite direction and doubled down on luxury features.
The conventional wisdom has been that Honda “stepped in it” with the ninth-generation sedan. Journalists complained about the plastic quality, the styling and … customers paid little attention. The Civic’s sales dipped slightly in 2011 during the changeover, but rapidly rebounded to over 315,000 units a year since. Some would say that Honda’s “emergency refreshes” were the reason for the sales success, but I propose a different answer: the continued sales success of the lesser-than Civic and an increase in sales of “premium” compacts showed there was plenty of room in the segment for both.
Whatever the reality, one thing is for certain: When it came time to design the tenth-generation Civic, Honda had “austere” removed from the company dictionary.
Lexus has tended to prefer conservative design in almost every aspect of product development. Words like reliable and dependable usually spring to mind before sporty or exciting.
Yet, the brand has been trying to change that over the last few years with love-it-or-hate-it designs; in particular, Lexus’ new “Predator mouth.” The changes aren’t simply skin deep. The current-generation IS sedan also stepped outside the luxury brand’s comfort zone with sharp handling and a focus on dynamics. Of course, this is Lexus we’re talking about, so this change in a more aggressive direction is happening at, you guessed it, a conservative pace.
Now in its third year of production, the third-generation IS isn’t getting a refresh like we’d typically see in from ze Germans. Instead, Lexus has decided to focus its attention under the hood with a new turbocharged four-cylinder engine and a de-tuned V-6 for mid-level shoppers.
Can a refreshed drivetrain help the IS stand out in a crowded segment? Let’s find out.