By on December 9, 2014

 

p0wnage. (photo courtesy: Facebook.com)

I’ve been accused of Automotive Hipsterism for bragging about my bare bones Ford truck instead of aspiring to expensive vehicles. It used to be different, back when top-drawer dashboards were more Malevich and less Pollock in design. Because good design embraces Less is More, while poor design over thinks the solution.

Speaking of hipster, witness the design backlash on Gillette’s Facebook page, especially the red box.

(Read More…)

By on October 13, 2014

 

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I was wrong about the 2015 Camry: it’s a handsome family sedan. But not for us, for the Russians.    (Read More…)

By on September 1, 2014

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Reader Request: discuss the Lincoln Mark VIII, preferably the second generation’s modest restyle. He likely didn’t care for my reply, as it follows my disapproval of the Original Testarossa versus that rolling abortion that disrespectfully ended Ferrari’s most iconic series.

Then I parked beside a 2000 Mercury Sable on a fine Houston evening.

(Read More…)

By on August 25, 2014

 

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Design School forces considerations outside of a student’s artistic comfort zone: a unique price, demographic, or geography for starters. Just don’t present a pragmatic design based in sociocultural fact: a conventional sedan for the Indian market–isolating the wealthy from their hired help and their untouchable luggage—was a fantastically stupid mistake. Cultural and profit-minded relevance aside, that’s the not-so-secret secret I’ve mentioned before in this series. Cars are made under a litany of profit-minded constraints, no matter what they may teach in design school.

And some thrive in their design constraints. (Read More…)

By on August 15, 2014

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One interesting thing about living on-campus at CCS was the precious little available to purchase within walking distance. Such is the life of a car-less design student in Metro Detroit. That’s until a friend took me to a Meijer Hypermarket in the ‘burbs: a new world of “stuff” entered my cloistered world. Cheap but nice stuff, with an intrinsic value far higher than its retail price. (Read More…)

By on August 4, 2014

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What’s the difference between car design and styling? My stint at CCS in Detroit makes me think styling is the shallow, frilly, cosmetic side of car design. Freshman designers are (were?) trained to focus on styling, but anyone integrating with marketing/accounting/engineering departments after school knows the real deal. They gotta know car design.

The folly of a sheltered life aside (don’t us delusional autobloggers know it?) the Honda N600’s heavily constrained blueprint came to life with nearly to zero style. (Read More…)

By on April 16, 2014

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As expected, TTAC’s Best and Brightest called it: the 2015 Camry has Chernobyl-grade DLO FAIL.

Or maybe that’s heavily tinted glass? (Read More…)

By on December 31, 2013

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The end of the year, the end of an era for a famous British Marque.  Let’s get crackin’ before the ink on the vellum dries for the (all new) 2014 model. (Read More…)

By on December 17, 2013

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In a few days, TTAC’s editors will present their best and worst automotive picks of 2013. Today, Sajeev Mehta brings you his winners and losers in the field of design. Winners and losers below the jump.

(Read More…)

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