We talk a lot about brands here at TTAC. For example, Porsche comes in for a bit of criticism for moving away from their image as a maker of purist sports cars. We’ve discussed how brands can be burnished and also be diminished. Do today’s Cadillacs live up to “the standard of the world” and is the Lincoln Motor Company a dead brand walking? Back when GM was busy melting down financially and the future of brands like Pontiac were uncertain, I even checked with a businessman who specialized in bringing back old brands, to see how he would go about reviving GM’s distressed brands. Even a badly damaged brand can be revived. Which brings me to today’s topic, is the UAW’s brand damaged and if so, how can it be fixed? (Read More…)
TTAC welcomes Jamie Kitman, of Automobile Magazine, NPR’s CarTalk and other international outlets, as he presents his analysis of what went wrong at Chattanooga, and the next steps for the labor movement’s efforts in the auto industry.
With all the clamorous back patting and joyous trills of laughter attending the defeat of the UAW’s unionization drive at Volkswagen’s plant in Chattanooga, one has that nagging sensation, increasingly common these days that the whole 20th century never happened.
On Tuesday, the New York Times published a look at the ongoing feud between pro- and anti-union forces at Volkswagen’s plant in Chattanooga, Tennessee. It paints a picture of a political battle fought mainly by outside forces, utilizing the deep pockets of some of the nation’s most powerful lobbying groups.
The head of Volkswagen’s Works Council may soon be paying a visit to workers at Chattanooga to discuss the prospect of a works council. Reuters reports that Bernd Osterloh will be headed down south for a “dialogue” about representation. The UAW will not be present at the talks, but representatives of both VW and IG Metall, Germany’s largest labor union, will be in attendance.
Despite the UAW’s absence, the union and IG Metall have their respective ties, with UAW head Bob King acting as IG Metall’s labor representative on Opel’s supervisory board. The meeting is also occurring as the anti-union camp digs in its heels with a campaign aimed at thwarting the UAW’s organization drive.
This weekend was the end-of-summer graduation at Auburn, and like all such events, it brought an avalanche of rental cars to our Loveliest Village on the Plains™. Amidst the ubiquitous Chryslerbishis and engineering-excellence-cum-fleet-staple Camrys, I spotted a couple of newish Jettas and Passats wandering about town, crooked rental bar stickers applied with obvious indifference. I saw one particular rental Jetta sitting in the parking lot not far from the bookstore when I went to pick up some cut-price tomes. Coated in dust and wearing those ugly DUI-style New York plates, it was a forlorn sight. I couldn’t help but think of it as a reminder that the road to hell can be paved with tax breaks as often as it’s paved with good intentions; at least that’s the case if you happen to be governor of Tennessee.
GM has rocky relations with its Korean unions, and the relations will get a lot rockier if what Germany’s Handelsblatt says is true. According to the report, GM is seriously looking into moving most of the production of the Opel Mokka to Europe.
Currently, the hot selling SUVlet is made in South Korea only. Says Reuters: (Read More…)
When there was labor unrest in South Africa, the UAW was quick to spend union dues for a long trip to the scenic South African locale, ostensibly to show their solidarity with South African union brothers who, coincidentally, fought against Mercedes and Volkswagen. Back home, the UAW pulled a whole packet of race cards. It headlines, a bit strenuously: “South Africans have more rights than workers in Mississippi.”
It would have been more a propos if the UAW would have flown to South Korea to show solidarity with workers who are about to go on strike against GM, the company, ooops, that is partially owned by the UAW. (Read More…)
According to media reports, Volkswagen workers received a hefty, inflation-busting pay rise today, giving the impression that VW workers are being especially coddled. Not true. Metal workers in all of Germany received a 5.6 percent raise in May (3.4 percent more from July on, followed by 2.2 percent starting in May 2014, to be exact.) Volkswagen workers received more or less the same. (Read More…)