Tag: Toyota

By on February 5, 2015

1996 Toyota Camry LE

Nine years after a 1996 Camry with an accelerator defect led to a fatal accident in Minnesota, Toyota was found at fault and ordered to pay $11 million.

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By on February 3, 2015

  eff6280a145feeb3868f70062a8e3749.600x600x1

Quick question: what was the number one factor in your most recent new vehicle purchase? Was it styling? Performance? Features? Financing? Price? Comfort? Practicality? Or that old stalwart, quality? If you answered in the affirmative to that last suggestion, you’re part of a shrinking bloc. There were a lot of winners in the 2014 auto sales race, but quality wasn’t one of them.

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By on January 30, 2015

Toyota SiC Power Control Unit 01

Toyota unveiled its plans Wednesday to trial a new hybrid system using silicon carbide power semiconductors that could find its way into hybrids and EVs.

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By on January 29, 2015

2016-toyota-mirai-6-1

Despite the recent expiration of the $8,000 federal credit for hydrogen vehicles, Toyota is still marketing its Mirai as if it never happened.

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By on January 28, 2015

2016 Toyota Mirai

Remember when Tesla CEO Elon Musk declared that Toyota was a fool to invest in hydrogen? Twice? Toyota had a few words to say in return last week.

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By on January 27, 2015

MINI-Rocketman-Concept-2012-widescreen-01

Been waiting for a MINI that actually lives up to its name? Toyota and BMW are working on such a thing, called the Minor.

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By on January 22, 2015

WEC 6 Hours of Fuji

Once again, Toyota is the No. 1 largest automaker in the world, but Volkswagen is waiting close behind for the chance to take the crown.

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By on January 21, 2015

Toyota North America Groundbreaking Ceremony

With a little help from a 2015 TRD Pro Series Tundra and its plow, Toyota broke ground on its new $350 million headquarters in Plano, Texas.

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By on January 20, 2015

2014 Toyota RAV4 Exterior, Picture Courtesy pf Alex L Dykes

With U.S. demand for its crossovers and SUVs expected to increase in 2015, Toyota is responding in kind by increasing production at home and in Canada.

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By on January 19, 2015

2015 Toyota Camry XSE blue crush metallicThe Camry connoisseur, if there is such a thing, would spot the difference.

Unlike some well-known TTAC authors who don’t hide their Camry admiration, I wasn’t on board the Camry love boat. The last SE I drove disappointed me with unimpressive efficiency figures, an interior in need of polish, and an overall sensation of obsolescence. And it was in fact obsolete, as Toyota Canada delivered a Camry Hybrid SE to my driveway in October 2014 when the refreshed 2015 car was already a thing.


• USD Base Price: $27,725

• Horsepower: 268 @ 6200 rpm

• Torque: 248 lb-ft @ 4700 rpm

• Observed Fuel Economy: 19.3 mpg


Nevertheless, I’ll readily admit I appreciate that Toyota finally located the Camry’s sense of style. When this particular car pulled up in front of our house, I noticed right off the bat that it was an XSE, a trim level Toyota introduced for 2015 to combine XLE luxury with the SE’s sporting intentions. The Blue Crush Metallic also represents top-notch taste.

While it’s my job and I do my best and I take a measure of pride in these things, I didn’t notice key signifiers: twin tailpipes. Granted, Blue Crush arrived on Monday, January 5, the busiest work day of the year for a sales-oriented auto writer like myself. I backed the car into our driveway, refusing to take time out of my busy schedule for an unnecessary late night Volkswagen GTI-like drive to the grocery store. “It’s not like it has a V6,” I muttered. (Read More…)

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