Having suffered behind the wheel of a few rented Corollas during my travels with the 24 Hours of LeMons Circus, I’m here to tell you that the current generation of Corolla— the version you get in rental fleets, at any rate— is one of the least fun motor vehicles you can buy. I am convinced that the suits at Toyota have ordered their top engineers to devise a Fun Prevention Control Module™ for the Corolla, a little box under the dash that does everything from preventing you from finding a good song on the radio to ensuring that you will never, ever be able to pull off even a half-assed e-brake turn in a muddy racetrack paddock. With the FPCM™ in full effect, you’ll drive your Corolla for hundreds of thousands of trouble- and fun-free miles, all the while fantasizing about setting the thing on fire and giving some crackhead $119 for a much more fun ’95 Mercury Mystique rolling on three space-saver spares. So, it came as a shock when I spotted this Corolla-hustling ad on a Saigon Toyota dealership during my recent trip to Vietnam. (Read More…)
Tagged as 2012 Toyota Corolla, Adventures In Marketing, Corolla, Toyota, toyota corolla, Toyota Corolla Altis, Vietnam
Recent Comments
-Nate - Good lord ~ I lived near that VW Dealer back then & drove VW’s but didn’t own a TV so I wasn’t aware the Firesign Theater made TV commercials ! . I have...
DeadWeight - It’s not just a nostalgic & optimistic romantic notion that I managed – eeeeaaasily WELL over 35ish mpg combined in my 1994 Civic EX 5...
Type57SC - I have a hardtop convertible and wouldn’t consider buying a softtop. The rear of this is very Z8. The center of the steering wheel looks really big in the...
DeadWeight - I honestly think Ford would have been better off had they stuck with the Mazda 2.5 that’s in the 2009-2012 Mazda 6....
BobAsh - Cramming the V8 wasn’t left to Porsche, and I wouldn’t even use the word “cramming” – that would suggest that making 500E...
Type57SC - Something tells me that Opel dealers aren’t sweating a potential lack of Zafiras.
Scoutdude - Yup the best selling brand in the US is Ford, the company with the greatest total sales GM. Toyota is in 3rd place in both cases.
racer193 - Nope he looks drunk and barly able to stand.
golden2husky - Really a nice read!!
Good ole dayz - >>My opinion, Detroit has some good designs out, they have improved on their reliability, improved on fuel efficiency, and are making...