Subaru’s Legacy is unique in the midsize sedan segment, not just because it is the only entry with standard all-wheel drive, but also because it also comes with a standard continuously variable transmission and the $21,745 price tag is just $405 higher than the least expensive entry, the Passat. The value of that standard CVT and AWD system is around $2,600-$3,000 effectively making the Subaru a much better value than the base Volkswagen that is front-wheel drive with a manual. This value proposition is the key to understanding Subaru in general and the Legacy in particular.
In my youth I was a vital, virile, male Manly Man. So manly that when I got a new ’86 GTI as my first “nice” car, I left off not only the automatic transmission but also the power steering. Mind you, it drove great — when it drove at all.
One night my parents tossed me the keys to drive them home from the restaurant. Mom’s whip was a mid-trim, 4-pot ’88 Camry. Yes, its limits were low, it was gutless, and it was tailored to bourgeois tastes with pastel upholstery here and fake stitching there. However, it was up front about its limitations, pridefully built, civilized in all its moves, and driving it was just so…easy. I one-fingered steered all the way home and made an earnest mental note.
Fifty VW defects later, I went Japanese and never looked back.
Reuters Investigates has a scathing report on foreign workers in Japan at some of Subaru’s most important suppliers. According to the news agency, due to the combination of a booming “Abenomics”, Japan’s 2010 asylum seeker program, and manufacturers looking for cheap sources of expendable labor, foreigners are taken advantage of and treated as second- and third-class workers. Another program meant to help Chinese citizens learn manufacturing skills in Japan is also implicated in helping Subaru take advantage of marginalized immigrant workers.
Subaru isn’t the only automotive manufacturer named as the same suppliers also feed parts to Honda and Toyota.
It seems enthusiasts aren’t the only folks looking for a little more performance from the rear-wheel drive Subaru BRZ. Subaru of America COO Tom Doll would also like a little more performance — in terms of sales — from the sports car co-developed with Toyota.
Thankfully, he sees the best way to increase interest in the BRZ is to give us what we want.
Subaru has already sold as many cars in 2015 as they did in all of 2011, according to the company.
Last month, Subaru recorded its 16th-consecutive month of increasing sales, selling more than 44,000 cars in the U.S. The Forester and Outback were Subaru’s best-selling models.
In 2011, Subaru sold 266,989 cars according to the automaker. At the end of June 2015, they had already sold 272,418.
Sajeev, I’ve what should be a straightforward question, but before I go down the rabbit hole with Subaru and GM, I thought I would get some advice. My girlfriend bought a ’05 Saab 9-2X recently. She loves the car and has been making plans for modifying the interior (she’s a lead electronics tech). Anyway, Subaru broadened their Takata airbag recall to include ’05 WRXs…which is essentially what her car is, under the skin.
You can see the question coming, of course. (Read More…)
According to Car & Driver, the folks in Toyota City are smitten with the new Mazda MX-5 Miata. So much so they’re considering using the platform for the next Toyota GT86, sold as the Scion FR-S in North America.
The rumor states what goes for Toyota goes for Subaru’s sports car – the BRZ – as well. I’m not so sure about that.
Warning: What you are about to read is NOT REAL. It is the product of the warped mind of your friendly neighborhood editorialist, Bark M., who wonders: What if automakers had to “draft” new products, just like the NBA does?
Talking Head #1: Greetings, and welcome to Detroit, the host city for the 2015 National Automakers Association Draft! Tonight, we’ll see the future of automakers unfold, as they get the chance to select a new model for their existing lineup.
Talking Head #2: That’s right, and the excitement has been building ever since the end of last model year. Some big questions will be answered this evening: What will Subaru do with their pick? Will Ford finally have a full-sized sedan worth talking about? And will FCA’s Sergio Marchionne finally find a trade partner for their spot in the draft?
TH1: Word has it that Sergio has been burning up the phone lines trying to find somebody to help him move out of the first round, but my sources say that he hasn’t had any takers so far. As you know, though, there’s invariably a surprise or two on NAA Draft Night!