Tag: Subaru

By on October 14, 2014

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Looking for a way to revitalize itself, Acura is considering taking a cue from Subaru by going all in on all-wheel drive.

(Read More…)

By on October 14, 2014

ImprezaSubaru USA didn’t sell as many Imprezas in 2013 as they did in 2012. By Subaru’s reporting methods, Impreza sales have fallen this year, as well, sliding 0.3% through the first three-quarters of 2014.

But Subaru narrowly defines the term, “Impreza.” That’s a good thing, as too many automakers don’t provide us with longed-for breakdowns in their monthly sales releases. (Examples: F-Series, Silverado, Ram, the four-bodystyle E-Class.) However, this means a cursory glance will suggest that the Impreza range is increasingly less relevant in Subaru showrooms.

In fact, that’s not the case at all. (Read More…)

By on September 30, 2014

2015 Subaru Legacy 3.6R LimitedIn the very recent past, six-cylinder midsize sedans were often the cars consumers acquired because the basic four-cylinder powerplants were insufficient devices. As fuel efficiency became more of a concern, as economic concerns prompted families to consider less costly purchases, and as larger four-cylinder engines became more refined and powerful, the six-cylinder option gradually became less necessary.

In 2014, upgrading from the four to the six means an increase from sufficient power to over-the-top acceleration.

Usually.

(Read More…)

By on September 20, 2014

Subaru vs Volkswagen sales chartIt’s not a brand new thing, this Subaru-besting-Volkswagen trend. But when Subaru outsold the Volkswagen brand in the United States in 2009 and 2010, Subaru was on a rapid upswing despite the market’s sharp decline, and all auto sales results were thought to be skewed by the recession.

(Read More…)

By on September 5, 2014

U.S. auto sales growth by units gained August 2014Forecasts didn’t call for rain on August 2014’s auto sales parade, but there was definitely a general feeling of overcast heading into Wednesday as automakers prepared to release their monthly and year-to-date sales results.

The rate of growth in the U.S. auto industry since the recession ended has been striking, but the chances of that growth lasting forever – particularly when a month like August is compared with a very strong month like August 2013 – seemed slim.

Yet auto sales increased by 5.5% to more than 1.58 million in August 2014, an improvement of more than 80,000 units. (Read More…)

By on September 2, 2014

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When the latest Subaru WRX was released, the enthusiast fan base was forced to suffer the indignity of a sedan-only lineup. Subaru’s company line was that there weren’t sufficient resources to develop a hatchback model as well. But that might be changing.

(Read More…)

By on September 2, 2014

2015 Subaru OutbackOf all the things that struck me during my week with the 2015 Subaru Outback at the end of August, it was the realization that this nameplate has been around for two decades which shocked me most.

Is this because I’m getting old, that when I think something occurred recently, I find out it actually happened 20 years ago? Subaru first showed North Americans a Legacy Outback at the New York Auto Show in 1994. In other words, there are people who have been driving for four years who never knew a world without the Subaru Outback.

Yet during this long period in which the Outback, and Subaru as a whole, became increasingly successful, there have never been any properly direct Outback rivals, at least none that have made real hay off the Outback’s format. And yes, by the Outback’s format, I really mean the AMC Eagle’s format. (Read More…)

By on August 29, 2014

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“I have a couple older Subaru wagons (96-97) for sale in Morehead. Message me if you are interested.”

Interested? Was I ever! (Read More…)

By on August 26, 2014

07 - 1997 Subaru Legacy Sedan Down On the Junkyard - Picture courtesy of Murilee MartinLiving in Denver, I see tremendous quantities of old Subarus in local wrecking yards. Subarus after about 1985 don’t make it into this series (unless they’re XTs or SVXs or 4WD Justys), but the Legacy 4WD sedan is quite rare even by Denver standards so I made an exception for this car. (Read More…)

By on August 23, 2014

Mazda Subaru U.S. sales chartThe more some things stay the same, the more other things change. Or so the saying doesn’t go.

Mazda’s U.S. market share hasn’t been much more than level since a pre-recession surge, if you can call it that, to 1.99% in 2008. A brand known as something of the poor man’s BMW should be selling a large volume of cars in America, but BMW, with its expansive model range, sells nearly as many vehicles.

Subaru, on the other hand, has risen from niche status to a mainstream status in the span of a few short years. The WRX/STi and BRZ do contribute – 7.1% of the brand’s 2014 volume through the end of July – but Subaru has developed a real knack for knowing what U.S. buyers want. Consider the XV Crosstrek, an Impreza-based tall rider which, as it happens, easily outsells the Mazda 6.

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