By on October 4, 2017

2019 Subaru AScent SUV Concept - Image: SubaruSubaru reported in September 2017 the brand’s 70th consecutive month of year-over-year growth. The growth rate is not modest. Five years ago, Subaru had never reported more than 336,000 U.S. sales in a calendar year. Yet with one-fourth of 2017 remaining, Subaru has already reported 478,848 U.S. sales in 2017 and is on track to sell more than 650,000 vehicles by the end of the year.

Subaru is not, however, without challenges. The rate of sales improvement has not been matched by a commensurate improvement in the dealer network’s ability to service vehicles, for example.

Another issue? Subaru needs to create space for production of its next new vehicle, the three-row Ascent SUV, in Lafayette, Indiana. Subaru already builds its best seller, the Outback, in Indiana, and with the latest generation of the Impreza, the brand’s compact car joined the midsize Legacy as an Indiana-built model, as well.

For the Ascent, which Subaru confirmed is set to begin rolling out of the Indiana plant in the second-quarter of 2018, Subaru has received the necessary permits to increase production by 66 percent compared with the original joint Toyota/Subaru facility.  (Read More…)

By on September 2, 2016

2017 Subaru Forester

Sales of new vehicles declined by nearly 4 percent in the United States in August 2016, a year-over-year drop which followed flatlining sales over the previous three months. Bucking the trend to no small degree in August was capacity-constrained Subaru, which earned 4 percent of the market by selling more than 60,000 new vehicles for the first time in the company’s history.

Making Subaru’s achievements even more impressive: according to TrueCar, discounts in Subaru showrooms in August were 78-percent below the industry average. (Read More…)

By on November 10, 2015

Subaru Viziv Future Concept

The Tribeca having driven into the sunset, Subaru will build its replacement in Lafayette, Ind. beginning in 2018 as its fourth model assembled in the U.S.

(Read More…)

By on November 15, 2013
2007 Photo, Toyota Camry being assembled at Lafayette, Indiana Subaru factory.

2007 Photo, Toyota Camry being assembled at Lafayette, Indiana Subaru factory.

Media reports citing Subaru of Indiana Automotive Inc. executive vice president, Tom Easterday say that Toyota will stop having Subaru build Camrys for sale in North America at SIA’s Lafayette, Indiana assembly plant when the current five year contract expires in 2017. “Based on changes in Toyota’s production plans, they have decided that the award-winning Camry production contract will not be renewed,” the  Louisville Journal & Courier quoted Easterday as saying. Toyota declined comment. Subaru’s parent company Fuji said no decisions have been made and that it had nothing official to announce. Subaru has been building Camrys for Toyota in Indiana since 2005. (Read More…)

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