Two years after Lotus presented a grandiose, multi-car lineup at the 2010 Paris Auto Show, the company will not be participating in this years festivities at the Porte De Versailles.
Tag: sports cars
So often we hear analysts and fans excuse a car’s poor initial sales performance with a phrase like, “But it’s early.” Oddly, the very same phrase is legitimately used when discussing a new car’s surprisingly successful first month. In just its second month on sale, in just its first full month on sale, the Scion FR-S did not sell poorly.
My biggest fear with the seemingly inevitable departure of Dany Bahar was having to read the contempt and gloating of the automotive media’s self-appointed product and management experts, whereby they claim vindication for shitting on Dany Bahar’s vision to do something about Lotus and their lack of profitability and his desecration of sacred “brand values”.
I’m not afraid to admit I’m wrong (though I tend to be right nearly every single time without fail. So there.). When I saw that Mazda had asked Jalopnik readers for their thoughts on the next MX-5, I oscillated between sheer terror (at the prospect of reading a bunch of keyboard jockeys telling engineers how to do their jobs, i.e. every press launch) and total Schadenfreude.
The next MX-5 is more than likely “locked in” past the point of no return. Styling, engineering and powertrains are all but locked in, and not a damn thing can be done to change them, even though the next MX-5 will have to be tweaked a bit to become an Alfa Romeo. That’s a shame. Mazda might be wise to listen to some of the suggestions put up by Jalopnik’s readers.
Once again, the temptation to create some sexually sugesstive headline like many other blogs is great – THIS IS THE AUDI THAT CUCKOLDED AMG’S DUCATI – is one that springs to mind. Instead, we offer you a dour, Germanic explanation of why things went south with Ducati and AMG.
Maserati will be lending a hand to baby bro Alfa Romeo when the brand launches its 4C sports car in 2013. Having previously been tasked with production of the ultra-low volume 8C, Maserati will handle the annual assembly of the 2,500 4C coupes, that will supposedly serve as a halo for Alfa’s U.S. re-launch (stop me if you’ve heard this one before).
Today seems to be “Pricing Thursday”, the anticipated forerunner to Good Friday, and the one we’ve been waiting for has finally
risen revealed pricing details. The Subaru BRZ, at $25,495, is only $1,295 more than the Scion FR-S and $100 less than the Subaru Impreza WRX.
A year ago, I penned a passionate defense of the new direction that was being taken by Lotus. In the piece, I chastised enthusiasts for their armchair criticism of Lotus management and their resistance to bringing out new vehicle to replace the nearly two decade old Elise (which would hit that mark by the time a replacement rolled around in 2015) and their lack of faith in the stewardship of CEO Dany Bahar, the man who helped Luca di Montezemolo turn Ferrari around. Now it looks like I’ll have to retract those words and admit I was wrong.
As Porsche prepares to launch yet another product that’s not a sports car, Ferrari has steadfastly ruled out diluting their brand with anything approaching a crossover or a sedan. The closest we’ll ever get is the all-wheel drive FF shooting brake (above).