Tag: Spirit

By on February 18, 2013

They don’t build them like this anymore.

At the back of the car lot was death row. It was there where the real “one foot in the grave” cars were lined up, where desperate men with cold hard eyes gave the deadbeats serious looks, weighing the options while nodding gravely to themselves. Whether I wanted to be or not, I was just such a man. (Read More…)

By on March 3, 2011


Sales of the Gremlin-based AMC Spirit in the United States were pretty dismal, but perhaps that was just the result of the suits in Kenosha choosing the wrong ad agency. Let’s head south of the border to see how VAM, which built certain AMC models under license for the Mexican market, pitched the ’81 Rally AMX. (Read More…)

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