By on February 10, 2016

VW ameo 1

How automakers address the sedan question in India is particularly interesting. It doesn’t involve increasing legroom or wheelbase. It doesn’t involve creating a reason to increase the average transaction price of those cars. And despite India having some of the deadliest roads in the world, it doesn’t involve safety.

In India, most automakers go in the exact opposite direction with their sedans — by building them shorter and cheaper, but no more safer — yet they remain just as comfortable inside as the models on which they’re based.

(Read More…)

By on October 4, 2013

TTAC_luxury-best-sellers-chart-September-2013-ytd

Early on, recent reintroductions in the small luxury sports sedan segment have only had the slightest negative impact on the BMW 3-Series’ category-leading market share.

Viewing the segment narrowly, the 3-Series – sales of which now include the 4-Series, which BMW hasn’t chosen to isolate – saw its market share fall from 27.2% in September 2012 to 26.2% in September 2013.

(Read More…)

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