Tag: Size

By on October 7, 2010

The Countryman is a game-changer for us. We are going from extra-small to small
MINI USA’s Jim McDowell turns brand defiance into “game changer” status, by defining the forthcoming Countryman “SUV” as “small” and the previous MINI models as “extra small” in Automotive News [sub]. But the $22,350 Countryman (Cooper S trim with AWD should cost “just under $30k”) is considerably less extra-small than even the next-least-small MINI, the Clubman. According to MINI’s European sites [UK comparison tool here], the Countryman Cooper S weighs about 200 lbs more than the Clubman Cooper S (loaded or “kerb” weight, before adding AWD) and 400 lbs more than the MINI Cooper S. It’s also nearly six inches longer than the Clubman, four inches wider and five inches taller. In fact, with AWD and an automatic (sure to be the most popular configuration in the US market), there’s no way the Countryman Cooper S will weigh less than 3,000 lbs. If that’s what qualifies as “small” these days, it’s a wonder the MINI brand exists at all.

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