The Truth About Cars » Serena http://www.thetruthaboutcars.com The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. Fri, 18 Apr 2014 14:00:34 +0000 en-US hourly 1 http://wordpress.org/?v=3.8.1 The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars no The Truth About Cars editors@ttac.com editors@ttac.com (The Truth About Cars) 2006-2009 The Truth About Cars The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars » Serena http://www.thetruthaboutcars.com/wp-content/themes/ttac-theme/images/logo.gif http://www.thetruthaboutcars.com Nissan Lands A Blockbuster. On YouTube http://www.thetruthaboutcars.com/2012/11/nissan-lands-a-blockbuster-on-youtube/ http://www.thetruthaboutcars.com/2012/11/nissan-lands-a-blockbuster-on-youtube/#comments Wed, 28 Nov 2012 16:06:33 +0000 http://www.thetruthaboutcars.com/?p=468288

Dan Sloan, since May 2011 Editor in Chief and General Manager of Nissan’s Global Media Center at the Nissan Global HQ in Yokohama, can celebrate his big breakthrough. The former Singapore Bureau Chief of Reuters landed a YouTube blockbuster.

The Nissan Newsroom documentation of a wish come true for the owner of a Nissan Serena MPV garnered nearly 300,000 YouTube views in one week.

The plot: A husband throws an open-air party to his wife to commemorate their 11th wedding anniversary.

Beginning with a new marriage proposal, the music and dancing quickly follow with 74 friends and family from ages 3 to 67 joining the performance. The wife is floored and agrees to stay married,

Says Sloan: “Not quite the 835 million views of Gagnam Style, but a happy surprise.”

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Nissan Launches World’s Slimiest Marketing Push For Minivan http://www.thetruthaboutcars.com/2012/08/nissan-launches-worlds-slimiest-marketing-push-for-minivan/ http://www.thetruthaboutcars.com/2012/08/nissan-launches-worlds-slimiest-marketing-push-for-minivan/#comments Mon, 13 Aug 2012 17:24:34 +0000 http://www.thetruthaboutcars.com/?p=456615

Nissan hired forty of the world’s most notorious slimeballs to flog its new Serena minivan.  Nissan “will promote its Serena minivan through a tie-in with the “Dragon Quest” video game series, part of a bid to boost sales to families,” says The Nikkei [sub].

Serenas, decked out in a slime paint job were shown today at Luida’s Cafe in Roppongi, Tokyo’s gaijin-town, to a manga-crazed Japanese public. (Domo arigatou gozaimasu to Impress for the pics. High def in the gallery.)

Seven slimy Serenas, decorated with monsters from the Square Enix Dragon Quest games, will tour Nissan dealerships and special events across Japan. Forty of the Slimes were hired, Nissan says.

Knowing the manga-kichi Japanese, that paint job could soon become a factory option.

In case you are in Tokyo: The slimeball Serenas will be on display through Sunday at Roppongi Hills. You know where it is, it’s those buildings above Heartland.

Dragonquest-Serena  Picture courtesy Dragon-Quest.org Dragonquest-Serena Picture courtesy impress.co.jp Dragonquest-Serena Picture courtesy impress.co.jp Dragonquest-Serena Picture courtesy impress.co.jp Dragonquest-Serena Picture courtesy impress.co.jp Dragonquest-Serena Picture courtesy impress.co.jp Zemanta Related Posts Thumbnail ]]>
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