This is the Lexus LS460, the luxury boomer that built the brand. It was the Lexus LS that launched the Automotive Battle of Hastings back in 1990, attacking the European establishment with devastating competence. The 2013 Lexus LS460 is still that great, and yes, the ride is still more Chris Craft than hardtail.
The mainstream compact car segment is the perfect example of the infamous “driving appliance.” The Corolla and Civic sell in enormous volume because they are the middle-of-the-road “white bread” option, not in-spite of the vanilla. Unlike many in the automotive press, I don’t find anything wrong with that. In fact, I love me some Wonder Bread. But sometimes you feel like a pumpernickel, and that’s where the 2014 Mazda3 comes in. Mazda was so excited about their new loaf that they invited me to spend the day with them in San Diego. Want to know if you should spend 5+ years with one? Click through the jump.
As of October, the most fuel-efficient mid-sized sedan in America is the Honda Accord. Or so Honda says. After all, Ford has been trumpeting a matching 47 MPG combined from their Fusion. Who is right? And more importantly, can the Accord get Honda back into the hybrid game after having lost the initial hybrid battles with their maligned Integrated Motor Assist system? Honda invited us to sample the 2014 Accord Hybrid as well as a smorgasbord of competitive products to find out.
For a car company that seems to have a perpetually precarious existence, things are going well at Mazda. Sales of their new range of products, like the CX-5 and the Mazda6, are relatively strong – I say relatively because the Mazda6’s volumes are about 10 percent of the Toyota Camry, and the whole brand sells fewer cars than Honda does Civics. But Mazda is banking on the new Mazda3 to help them get real traction in the market place. Not only is there a new car, but a new factory in Mexico as well, which will help insulate Mazda from then yen’s penchant for yo-yo’ing, as well as any future Fukushima-like disruptions.
After years of rumors and speculations of the will they/won’t they variety, a brand-new Saab 9-3 has – finally! – managed to roll down the assembly line! Don’t be fooled by the fact that this new Saab looks just like the 2009 models the company was building when it was spun off from GM’s bankruptcy, however. This car features all-new components designed by Saab engineers and manufactured in Trollhättan, Sweden.
Kia has big plans for America. The Korean brand that was written off in the 1990s, and is best known for making inexpensive cars with long warranties, isn’t planning an assault on the mass market. Kia has bigger plans: compete head on with Lexus, BMW and Mercedes. Say what? Yep. By 2017 Kia promises they will be ready. Rather than leaping right into the market, Kia is dipping their toes into the murky waters of the near-luxury pool. In many ways the near-luxury segment is a harder place to compete. This segment is full of aspiring brands trying to move up (Buick and Cadillac), brands that are floundering (Acura), brands that are treading water (Volvo and Lexus’s FWD models ), brands trying to expand down (Mercedes with the CLA) and brands that have no idea what their mission is (Lincoln). Into this smorgasbord lands a sedan that managed to be the most exciting car I have driven this year and the most awkwardly named. Now that I have that spoiler out of the way, let’s dive into the Credenza. I mean Cadenza.
Calling out one’s prediction for Mitsubishi’s demise is an easy activity that requires one to put little at stake. With a stale product lineup, sagging sales and nothing on the horizon save for a B-Segment hatchback, Mitsubishi’s future looks bleak. But that’s not the main reason why I am pessimistic about the brand’s future in America.
Whenever I talk to car shoppers, the Mazda6 comes up. No, it’s not because people are confused if it’s a “Mazda 6″ or a “Mazda6″ or a “Mazda Mazda6.” Although, it does top the Land Rover Range Rover Sport Autobiography for the strangest name on the market. (I prefer to call it a Mazda6.) The reason Mazda’s mid-sized sedan comes up, is because it seems to be a car often shopped, but rarely purchased. In June, it scored 14th in sales for the segment. Surprised? I was. Even the Chrysler 200 and Dodge Avenger (9th and 12th place) outsold it by a wide margin. The low sales numbers piqued my interest enough that I hit Mazda up for a cherry red model to see why.
When Kia started selling the ’94 Sephia in America, nobody was worried. Not the American car companies still adjusting to the market share lost to the Japanese competition, and not the Japanese who used cheap and reliable cars to take the market share in the first place. The laissez-faire attitude to the Korean upstart was understandable, the Sephia was a truly horrible car. In 1997 Kia filed for bankruptcy protection and the big boys patted themselves on their back for not worrying about the Asian upstart. When another unremarkable Korean company purchased 51% of Kia, nobody cared. They should have.
Like Dizzy Gillespie’s cheeks playing trumpet vs. at rest, cars are bigger in every direction compared to their predecessors. Perhaps you’ve seen a 1980s Honda Accord in front of the latest platform. Or perhaps an old/new Chevy Silverado. But what about a copiously large Cadillac, like the one made (somewhat) famous in a Moby music video?
What happens when you put that machine, an unrivaled King of The 1970s, against a pair of modern land barges? You already know, but go ahead and click to see anyway. (Read More…)
It doesn’t take a genius to figure out which of the Jaguar Land Rover partnership is the breadwinner. People cannot get enough Evoques, LR4s and Range Rovers, even though the competition can do pretty much everything else in a more competent fashion, for less money. But at least Land Rover stands for something.
Mitsubishi has taken the wraps of the sedan version of the new Mirage, dubbed the Attrage. Just-Auto reports that the Thai-based sedan will launch in July, and will be exported shortly thereafter. Powertrains will carry over from the Mirage, but hopefully the name will change when it comes to our shores.
Youth is apparently wasted on the young, but there are some days where I do feel old. Flat feet and many attempts at athletic endeavors have left me with the knees of someone twice my age, while genetics has caused my hairline to retreat like Philippe Pétain in the face of the German onslaught. I would be more easily at peace with this if I had some of the context and erudition that came along with age and maturity, but not even erudition can act as a substitute for the kind of knowledge that can only be earned through experience and acquired over time.
- What segment sells in strong volumes in America?
- What segment is considered poison by American consumers?
- Why is Mitsubishi neglecting a popular segment while focusing on an unpopular one?