Nissan’s Infiniti is joining high-powered nameplates such as Ferrari, Lotus and Mercedes and becomes title sponsor of a Formula One racing team. Under a four year contract, the highly successful Red Bull Racing team will change its name to Infiniti Red Bull Racing starting with the 2013 season. (Read More…)
Pocket rocket lovers who happen to live in Belgium, France, Spain, or Switzerland,rejoice! According to Brazilian enthusiast site webmotors.com.br, Renault is using to good effect its Formula 1 presence and is launching the Renault Clio R.S. Red Bull Racing RB7 in the aforementioned markets. Wow! What a mouthful for a compact car! And yes, you read right, Clio and Red Bull in the same name! (Read More…)
Today might be the day the car industry loses its unconditional infatuation with social media. Like congressmen (especially half clothed congressmen), the auto industry could soon avoid social media like we avoid social diseases.
“This is all very annoying,” complains an exasperated Mark Carbery from London. “This Twitter matter turned into a real problem, for us and for other companies in the industry.”
Eterniti spokesman Carbery is a seasoned industry veteran. He started as the PR Manager for Toyota UK and worked for Daewoo and Michelin before hanging out the shingle for his own consultancy shop in bucolic Barnwell, Peterborough, Cambridgeshire PE8 5PS, UK.
Today he may be rethinking his career choice. (Read More…)
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