Tag: Quote of the Day
Today’s installment of Quote of the Day comes from Mark Adams, design chief for Opel/Vauxhall and creator of the Monza concept, which is expected to set the design direction for the two brands in the near future – assuming that regulations don’t get in the way.
Currently, there is only one Lexus plant outside of Japan. A Toyota factory in Cambridge, Ontario makes the Lexus RX crossover, while Toyota’s Georgetown, Kentucky plant will come online in 2015. Like other Japanese auto makers, Toyota is moving towards a localization of its production facilities, but one thing they won’t be doing is producing Lexus vehicles in China.
We treat the physical results of capitalism as though they were an inevitability. In 1955, no captain of industry, prince, or potentate could buy a car as good as a Toyota Camry, to say nothing of a 2014 Mustang, the quintessential American Everyman’s car. But who notices the marvel that is a Toyota Camry?
TTAC is not like most car blogs – and I mean that in the most complimentary way possible. Last week, the introduction of the newly refreshed Toyota Camry was the most popular article on the site. I couldn’t be happier.
Did the second-generation Honda Insight fail in the marketplace because of a lack of marketing resources? If you said “yes”, then you may want to look at a gig at American Honda.
Cadillac may be gunning too hard for Germany’s domain of rear-drive sports sedans, but one area where The Standard of the World won’t be gunning for them is in the volume race. GM CFO Dan Ammann told Automotive News that unlike BMW, Mercedes-Benz and Audi, “We’re not going to be in every single segment that they’re in”.
The multi-billion dollar endeavor of developing a new car has effectively ended the one-off specialty car that many enthusiasts still clamor for and wronglyassert is feasible in this era. Supermodel-thin margins, a saturation of brands and vehicles and an ultra-competitive global marketplace have killed the previous formula for developing a production car, which was mostly a one-off solution to local road conditions and buyer tastes
The necessity of scale is a double-edged sword; if the bean counters deem a product too costly and it may proceed as a watered down version of the original concept. If a new architecture or platform is approved, then we are practically assured multiple variants spun off that platform.
As it turns out, GM nearly took the cheapskate approach to developing the Cadillac ATS. But at the 11th hour, the General decided to change course, and enthusiasts will be all the better for it.
“When you do everything right but too late, you do it all wrong. Before reaching a dead end, PSA decided to forge a partnership with a manufacturer [General Motors] that I don’t consider to be among the industry’s leaders of the pack. Overall, I think there is a lack of ambition [when it comes to product] from the French manufacturers.”