Last year, I made a few predictions about events in the auto industry. I firmly believe in being held accountable when making these statements. Most journalists have zero skin in the game and make outlandish pronouncements about product planning, regulations and other matters. These are quickly lost in the ether of the online news cycle, and the idiocy of their statements is forgotten as soon as you can say “brown diesel wagon”. Let’s see how I fared in 2014.
Two years ago, I sat here pontificating about the 2012 Ford Fusion and its potential to be a “game changer” in the mid-size sedan market. Without any kind of concrete claim, it’s difficult for me to gloat about the accuracy of my claim, or for you, the B&B, to mock me for my over-exuberance (ok, it’s not). But this year, I’ve got something better: a prediction market of sorts, for the automotive industry. And it’s open to everyone.
The green warriors who hoped EVs and hybrids would be the dominate force on the highways of America may need to wait a bit longer: the United States Department of Energy predicts gasoline will be the fuel of a generation until at least 2040.
I saw the future as clearly as day.
The Honda CR-Z. A beautiful machine that would finally marry that elusive dream couple, sport and fuel economy, for less than $20,000.
It had to be a hit. Just had to…
The Japanese car market is in the midst of the worst crisis since 1978. The Japan Automobile Manufacturers Association expects auto sales in Japan to fall to a 34-year low in the current fiscal year that ends in March 2012. This as a result of the severe production drop, triggered by the March 11 earthquake and tsunami. (Read More…)
The race for bragging rights amongst the top three promises to stay interesting throughout the year. Toyota just issued new forecasts which pegs global production across all Toyota Motor Corp. brands at 8.04 million. This should worry Wolfsburg. Volkswagen was seen as the clear number 2 after GM in the 2011 race. Now matters are not so sure. (Read More…)
After sifting through the returns from their dealers that supply real time transactional data , Edmunds now projects a Seasonally Adjusted Annual Rate (SAAR) of 11.9 million vehicles, for June, just a smidgen higher than May’s 11.8 million. Edmunds sees 1,093,000 new cars change hands, which would be 11.2 percent more than June 2010. A week ago, Edmunds was still hoping for a 12.3 million SAAR, “if the month ends strong.” Looks like it is not ending as strong as hoped. (Read More…)
Even the most ardent EV proponents, like Nissan, think that by 2020, the market share of electric cars will be 10 percent.
Tesla CEO Elon Musk has some better predictions (Read More…)