The Ford Mustang outsold the whole Lincoln brand by a 1.5-to-1 count in March. U.S. Mustang volume has, not surprisingly, risen sharply since the age of the sixth-generation model began.
March’s tally, however, was particularly notable, not just because of the way in which Mustang volume made Lincoln’s abysmal total appear even worse (Lincoln sales slid 3%, year-over-year, to just 8695 units) but because the Mustang outsold the Chevrolet Camaro and Dodge Challenger, combined.
That won’t become a long-term trend. General Motors is already gradually leaking details of its next Camaro. The Challenger, meanwhile, is selling better than ever. Sales have only increased on an annual basis since Dodge brought the nameplate back in 2008. (Read More…)
Ford reported in November 2014 the largest number of Mustangs sold in any November since 2006. With 8278 sold last month, year-over-year Mustang volume jumped 62%.
It was also the best month for the Mustang since May of this year, when monthly U.S. Mustang volume jumped beyond 9000 units for just the third time in 23 months.
Yet, “best since 2006,” doesn’t sound nearly as good to the Mustang fan base as, “nearly twice as popular as Camaro,” does it? (Read More…)
What is there to say about this chart? Mustang had a shot… it coulda been a contender… but Camaro was just too busy building momentum, en route to what should be the nameplate’s best volume year since 1995. Challenger, meanwhile, just seems stuck spinning its wheels in third place. Oh, and since this chart has little in the way of controversy, let me just add this: if Hyundai starts breaking out its Genesis Coupe sales when it launches a muscle car-inspired facelift for the model, we would love to see how that underdog story plays out. In the meantime, though, Genesis coupe and sedan combined barely touch the Challenger’s volume… at this point pony cars are still very much an American game.
Over the long haul of the Pony Car Wars, Ford’s Mustang has set the standard to which all others aspire. Having handily outsold the old F-Body Camaros (to say nothing of the nearest import-equivalent, the Nissan Z), Ford reigned alone over the declining muscle-coupe segment for much of the last decade. But the Pony Car cannot thrive alone, and the Mustang couldn’t keep its sales from sliding ever further… it needed some competition. Now, rather than fighting for pieces of a shrinking segment, the Camaro, Challenger and Mustang have been able to grow their sales together, revitalized by the renewed Pony Car Wars. Though our simple volume projection shows the Camaro on track to take the Pony Car crown from the Mustang, the short-term trends indicate a close battle to the finish this year. Hit the jump for summer sales comparisons…
Today’s Curbside Classic is a precautionary tale; a lesson in how difficult it is to predict the future, and how humbling it can be to bet on the wrong pony (car). (Read More…)
This first segment is my creation, and I admit it’s a bit wacky. Industry norms have these cars all over the various categories. Anyway, the not-so-tall-or-boxy HHR takes the pole. The Soul is handily outselling the Cube, which is outselling the xB. The PT Cruiser says adios. The Element doesn’t really fit in very well with this bunch, but it’s always been an outsider. And the Camaro is whippin’ the ‘Stang’s butt. The Challenger isn’t challenging very much. Details: (Read More…)