By on April 10, 2017

Mitsubishi Lancer GT

With Carlos Ghosn out as Nissan’s chief executive, Hiroto Saikawa has some well broken-in shoes to fill as the brand’s new CEO. Only ten days into the job, Saikawa says he doesn’t want to stray too far from groundwork laid by his predecessor. However, both men face an interesting problem in deciding what should be done with Mitsubishi.

Ghosn loves a fixer-upper and has already decided to dedicate much of his time to bringing Mitsubishi back from the brink, now that it’s part of the Renault–Nissan Alliance. He managed to help Nissan out of its decade-long slump in the early 2000s, so perhaps he can do the same for Mitsubishi now. However, according to Saikawa, that’s going to involve carefully assimilating the struggling automaker into the greater alliance.

That could mean taking Mitsubishi by the hand and offering it European models wearing the three-diamond emblem.  (Read More…)

By on March 20, 2017

2017-Mitsubishi-Outlander-Sport-Limited-Edition-Front

Mitsubishi is stalling the much-needed redesigns of its Outlander SUV and Outlander Sport compact crossover as engineers explore ways of sharing components with Nissan.

This means that, until the Outlander Sport gets its proposed downsizing, Mitsubishi could have two vehicles sharing a segment and potential customers when the 2018 Eclipse Cross hits dealerships. Both Outlanders were expected to assume a new form to better distance themselves from the Eclipse Cross compact crossover and each other. While they don’t look much alike, the Cross’ dimensions are only an inch-and-a-half away from the Sport.

It may make good financial sense to appropriate Nissan parts and platforms, but Mitsubishi would be shooting itself in the foot by having two models in the same segment — even if it were only for a year or two. Considering how important crossovers and SUVs are for the North American market, there is little benefit in bringing in the flashy new Eclipse Cross just to rob sales from another model.  (Read More…)

By on December 22, 2015

30th_Anniversary_Minivan_Windsor_Assembly_Plant

So I got up behind a Dodge Grand Caravan the other day and I started thinking about my youth. This is because, in my youth, the Dodge Grand Caravan was an acceptable vehicle to drive, and not something you were stuck with when Enterprise ran out of full-size sedans.

There are two reasons for this: 1. Back in the day, the Dodge Caravan didn’t really have any competitors, so we didn’t really know that there were better options out there. Honda had the hinged-door Odyssey. Toyota had the weird-ass Previa. It was a mess; more importantly, 2. There were so many different versions of the Dodge Caravan that you were pretty much stuck buying a Dodge Caravan even if you actively avoided buying a Dodge Caravan.

(Read More…)

By on April 30, 2014

landwind-e32-china-3

It seems Mrs. Beckham (and Range Rover) may have to deal with another brand knocking-off her style, thanks to Landwind’s introduction of the E32 soft-roader SUV.

(Read More…)

By on December 31, 2013

BMW-Toyota-partnership

We already knew that Fiat and Mazda are jointly developing s sports car platform, Now, BMW’s development chief Herbert Diess told a German newspaper that the German automaker and Toyota will jointly develop and share a new platform for sports cars. “We have agreed on a joint architecture for a sports car. What is important is that there will be two different vehicles that are authentic to the two brands,” the Frankfurter Allgemeine Zeitung quoted Diess as saying.

In June of 2012, BMW and Toyota signed a technology agreement covering cooperation on lithium-air batteries and lightweight technology. At the time the two companies said that they were looking into the possibility of creating a joint platform for an all new midsize sports car. That feasibility study was expected to be completed by the end of 2013. We’re at the end of 2013 and based on Diess’ comments, the study likely said that it’s feasible. (Read More…)

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