Tag: old bmw

By on March 9, 2010

Risky business. That defines the car business, and never more succinctly so than in the case of this car. Rarely has a desperate last-minute gamble paid of so handsomely as the “Neue Klasse” BMWs. Today’s new owners of Saab can only dream (hallucinate) about turning their business around so quickly and definitively as this BMW did. But  having the guts and money to back the risk taking is only part of the equation. Most of all, it’s a matter of being at the right time with the right product, and having the smarts to recognize it. In 1962, the seemingly impossible wasn’t. Today? Good luck. (Read More…)

Recent Comments

  • Luke42: If you look closely, they disguised a minivan style frontend by moving the glass around.
  • brettc: Very interesting. Where was the tank located in this car? We had an ’87 Celebrity that my dad converted...
  • Luke42: Agreed. I’ll in a minivan phase of my life and, if I were ever going to buy another VW, it would pretty...
  • gtemnykh: “These days, I’m not sure how much one could adjust fenders and quarter panels, since they’re welded...
  • Zackman: I have never been a fan of these, let alone any VW. I do see the one nostalgic feature they pretty much did...

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