Nissan USA’s Maxima sales figures are about to look very good. Oh, not in comparison with, for instance, Nissan’s own Altima, one of America’s best-selling cars, but rather, in comparison with recent Nissan Maxima sales figures.
New, eighth-generation Maximas are beginning to arrive at dealers. These cars, as you might expect, replace the seventh-generation Maxima, a car that was launched back in 2008, just at the onset of a recession.
The aged Maxima, therefore, has appeared particularly unwell of late. With poor demand and few available Maximas to speak of, May 2015 volume was cut in half in the United States, year-over-year. (Read More…)