By on July 11, 2017

2016 Nissan Versa Sedan - Image: NissanAmerica’s historic subcompact car segment leader, the Nissan Versa, suffered a sharp 22-percent U.S. sales decline in the first half of 2017.

In fact, total Versa sales plunged 45 percent in June 2017. The Versa remained America’s top-selling subcompact nameplate, and by a wide margin. Even in June, when Versa sales plunged by more than 6,500 units, Nissan still owned nearly a quarter of America’s subcompact market.

Nevertheless, it’s odd to see the segment leader, a car that was selling better than ever at this time last year, suddenly dropping like a stone, declining even more rapidly than the segment as a whole.

But after years of using the Nissan Versa as a tool for turning used car buyers into new car buyers, Nissan USA is scaling back factory support for the Versa in lieu of assisting Nissan dealers with their certified pre-owned efforts. (Read More…)

By on July 15, 2016

Nissan Versa

Through the first-half of 2016, passenger car sales volume is down 8 percent in the United States.

It’s not quite that bad in the subcompact car category, but sharp declines from the Chevrolet Sonic, Ford Fiesta, Honda Fit, Toyota Prius C, Toyota Yaris, plus the disappearance of the Mazda2 pushed subcompact car volume down 6 percent.

Yet U.S. sales of the Nissan Versa are on the rise.

Not only are Nissan Versa sales on the rise, the Versa is consistently America’s top-selling subcompact car.

Not only are Versa sales rising now, Versa sales have been on the rise for the last seven years. (Read More…)

By on January 14, 2013

Someone at Nissan left the new Versa Note aka Versa Hatchback uncovered.

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