Tag: Mobility

By on February 12, 2017

MAVEN APP

While Ford is currently the domestic automaker making the biggest push into in mobility services — which seem to entail practically anything outside of traditional manufacturing and distribution — it isn’t the only company preparing itself for an era of declining vehicle ownership. FCA has partnered with Waymo to develop a fleet of self-driving Pacificas and General Motors has a personal mobility brand, called Maven, that acts as a car-sharing service.

While it isn’t quite so technologically advanced as autonomous vehicles or automotive A.I., Maven provides additional revenue immediately and furnishes GM with a unique opportunity to cope with some of the ownership problems of tomorrow. Car-sharing is good way for GM to profit from people who don’t own cars, but it’s also a clever method of getting young urban drivers to spend money on becoming more familiar with their product — especially on the coasts where import brands tend to outsell their domestic counterparts. (Read More…)

By on February 10, 2017

ford Argo AI

Ford Motor Company intends to invest $1 billion into tech startup Argo AI over the next five years, giving the Blue Oval a majority stake in the company as it continues to reach for the goal of producing a fully autonomous vehicle by 2021.

The Pittsburgh-based Argo will help the Detroit automaker develop a “virtual driver system” for its proposed commercial ride-sharing fleets before moving on to retail vehicles. Ford even went so far as to suggest that the software it develops with Argo could be licensed to other companies.

While still officially an automaker, the Blue Oval really is going all in on its new identity as a mobility company and it isn’t afraid to remind everyone of all of the important work it feels that it is doing. (Read More…)

By on January 31, 2017

Car2Go Mercedes

Daimler AG’s Car2Go has been a great way for the company to dump Smart Fortwos on urban areas and turn a profit while the itty-bitty city car’s popularity wanes. However, with only the single small offering, Car2Go is the only vehicle-sharing service that forces subscribers to decide which of their two children will have to be left behind to fend for themselves every time they take a trip somewhere.

In response, Mercedes-Benz is providing its CLA and GLA to C2G’s North American fleet — reuniting families, allowing a week’s worth of grocery shopping in a single run, and making its service substantially more competitive with rival ZipCar. (Read More…)

By on January 25, 2017

Ford badge emblem logo

Ford Motor Co. has hired former Apple marketing guru Musa Tariq as part of its expanding need to make the case that it is a mobility company not simply an automaker. Taking the newly created position of vice president and chief brand officer, Tariq will help construct and differentiate the brand identify Ford is hoping to carefully curate for itself.

Cars were for your grandfather’s generation. We now have mobility solutions(Read More…)

By on January 13, 2017

Ford-GT-1

I remember it as though it were yesterday. Well, actually, my short-term memory isn’t that good anymore, thanks to the little transient ischemic attack I had about two years ago. So, let’s say I remember it like it was the day my son was born: the announcement of the Ford GT at the North American International Auto Show in 2015.

Painted in an unobtainium shade of blue, the GT rolled out onto the stage in Joe Louis Arena to much thunder and applause — and then a similarly painted Shelby GT350R came out and starting doing smoky donuts all around it.

Then, out of nowhere, a bald eagle flew in and landed on the hood of a Raptor F-150, carrying the severed head of Mary Barra in its beak. After that, a reanimated Norman Schwarzkopf rolled an Abrams tank in and blew a hole in the roof on the arena, causing $100 bills to rain down on everybody while girls in stars-and-stripes bikinis lovingly brushed Mark Fields’ mullet.

That second part may not have happened exactly like that. But compared to what Ford and other manufacturers did during their reveals this week, it may as well have. Because this week’s show was a fucking bore, and it was all because of that most millennial of vices — virtue signaling.

(Read More…)

By on September 19, 2016

2015 Chevrolet Suburban LTZ

Yoyo believes, like other mobility disruptors, that the traditional automobile acquisition and ownership experience is broken. It maintains that the majority of consumers can be provided with more flexible, efficient, lower-cost alternatives to the incumbent model of personal mobility. However, the prevailing two-step distribution system is entrenched and the insurance, maintenance, parking, and other segments of the $2 trillion extended auto industry are not incentivized to embrace change.

Will Yoyo’s pay-per-mile subscription model participate in disrupting the calcified status quo? (Read More…)

By on May 25, 2016

Uber

Not wanting to be left out of the mobility party, Toyota and Volkswagen recently invested in two ride-sharing companies, becoming the latest automakers to sink cash into the sharing economy.

Toyota invested a rumored $100 million in the ubiquitous ride-sharing company Uber, while Volkswagen, which has to meter out its dough carefully (thanks to a pesky little scandal), dropped $300 million on Uber’s taxi-hailing rival Gett. (Read More…)

By on April 4, 2016

 

2016 Toyota RAV4

Your vehicle’s technology is enslaving you, and Toyota wants to help you break free.

Today, Toyota has become the latest automaker to create a subsidiary tasked with generating new technology and innovation for its parent company.

Called Toyota Connected Inc., the venture is a collaboration with Microsoft that will serve as a data science and mobile technology hob for the world’s largest automaker. The plan is to use Microsoft’s Azure cloud technology to “humanize” the driving experience and make vehicles’ high-tech abilities less intrusive and more useful. (Read More…)

By on March 21, 2016

2014 Mercedes-Benz S-Class

Uber wants to eliminate drivers from its operation, but the ride-hailing service reportedly just purchased an armada’s worth of Mercedes-Benz S-Class sedans that don’t yet have fully autonomous capability.

On Friday, Reuters reported that sources at both companies told the German publication Manager Magazin that an order had been made by Uber for “at least” 100,000 S-Class vehicles.

The shelf price for that volume of Benz’s would be in the neighbourhood of $10 billion. (Read More…)

By on March 15, 2016

2016-Chevrolet-Equinox-

Old car? Can’t get a driving job? Not a problem.

If you’re looking to drive for the ride-sharing service Lyft in Chicago, General Motors wants to get you into a new Chevrolet Equinox.

Under its Express Drive program, Lyft drivers whose own cars don’t meet the company’s standards can finance an Equinox at a declining rate — starting at a maximum of $99/week — with insurance and maintenance included. (Read More…)

By on July 28, 2011

In the auto industry, as in so many other areas, Africa is something of a forgotten continent. Without the new roads and emerging middle class of a China, the most underdeveloped part of the developing world tends to fly under the radar: for example, until I read a Financial Times piece on an airplane, I had no idea that South Africa’s auto industry was booming. And now, here’s another story that isn’t getting much play in the mainstream of the auto world: Mobius, a Mombasa, Kenya-based firm has built a prototype vehicle that it hopes will be the Model T of Africa, providing robust, low-cost transportation to a continent that is not taken seriously as a market by the global car business.
(Read More…)

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