The Lexus RX isn’t a sales success; it’s a sales phenomenon. It’s a magical cash generating unicorn that can seemingly do no wrong. The RX outsells every other luxury vehicle in America. Despite sales being down 6.5 percent in 2015, the RX crossover nearly outsold the entire Lincoln brand. When the numbers were tallied, Lincoln brand as a whole beat the single Lexus model by just 617 units.
Why do I bring up the Lexus RX so early in a review ostensibly about a Lincoln crossover? Two reasons. We might as well talk about the elephant in the room and I genuinely don’t understand why the RX outsells the MKX by nearly 5:1. As I discovered during a week with the latest incarnation of Lincoln’s MKX, the Lincoln is quite simply a better Lexus than the RX.
A couple of days after it was leaked, the 2016 Lincoln MKX made its official debut at the 2015 Detroit Auto Show [Live photos now available – CA].
Coming straight from a leaked URL on Lincoln’s Canadian website is the 2016 MKX.
One thing that really burned me about design school: when a student applied their talent outside of their comfort zone, subsequently ruining a famous bodystyle, make or model. Hey, I’m guilty of it too. VERY guilty. But a foolish, ignorant student at the College for Creative Studies is one thing, getting paid by the manufacturer of said brand is a whole ‘nother. And while the original, JFK-Continental infused, Lincoln MKX wasn’t far removed from the Ford Edge from whence it came, the redesign takes what was once a solid reinterpretation of the Lincoln brand and well…completely screwed it up.
Again…ever since the Mitsubishi Diamante face of the Lincoln LS, that is. Let’s get this over with.
It’s your boy, JB. You know, the guy who isn’t allowed on your press trips any more. I’m not sure exactly why. It has something to do with me supposedly misusing one of your complimentary hotel rooms as a place to do something besides examine the press kit. I don’t know why it’s a big deal. You’re acting like I put on a satin “dragon suit”, performed immoral deeds using a mudshark, and/or threw a TV out the window. That didn’t happen. I specifically left my satin dragon suit at home that weekend so I can say for sure that it didn’t happen. Maybe that wasn’t it at all. I don’t know. We don’t need to discuss it now. Just censure me and move on.
Plus, it isn’t like you guys haven’t made mistakes yourselves, and more recently, too. I mean, Jimmy Fallon? Curating Tweets? CURATING TWEETS? JIMMY FALLON “CURATING” TWEETS? I need you to stop reading this letter right now so you can go home, cut out a section of your garden hose and savagely beat whoever came up with that idea until they can’t walk any more. Wait. Make that “type”. Can’t type any more. That’s especially important. Because I think that idea probably originated with them typing an e-mail to someone, and until that can’t happen again none of us are safe.
The Ford Edge and Lincoln MKX have been sales successes despite lukewarm, at best, reviews. Apparently they provide what the typical crossover buyer wants. For 2011 they’ve received revised exteriors and thoroughly reworked interiors. Intrigued by the new MyFord/MyLincoln Touch user interface, I requested one for a week, and received the MKX. So, what’s the future like?
Another year passes and another Lincoln sprouts a baleen-feeder snout. Because familial consistency is more important than allowing innocent retinas to go unseared.