The Truth About Cars » Middle East http://www.thetruthaboutcars.com The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. Sun, 19 Oct 2014 11:58:25 +0000 en-US hourly 1 http://wordpress.org/?v=4.0 The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars no The Truth About Cars editors@ttac.com editors@ttac.com (The Truth About Cars) 2006-2009 The Truth About Cars The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars » Middle East http://www.thetruthaboutcars.com/wp-content/themes/ttac-theme/images/logo.gif http://www.thetruthaboutcars.com Aston Martin Revives The Lagonda, By Invitation Only http://www.thetruthaboutcars.com/2014/07/aston-martin-revives-the-lagona-by-invitation-only/ http://www.thetruthaboutcars.com/2014/07/aston-martin-revives-the-lagona-by-invitation-only/#comments Fri, 25 Jul 2014 15:05:27 +0000 http://www.thetruthaboutcars.com/?p=873266   If you want an Aston Martin Lagonda, you must meet two requirements Get an invite from Aston Martin Live in the Middle East The new Lagonda will share its underpinnings and V12 engine with other Astons, but the sales and marketing process will be quite different. Orders will only be taken from select clients […]

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If you want an Aston Martin Lagonda, you must meet two requirements

  1. Get an invite from Aston Martin
  2. Live in the Middle East

The new Lagonda will share its underpinnings and V12 engine with other Astons, but the sales and marketing process will be quite different.

Orders will only be taken from select clients who receive an invitation from Aston Martin. The Lagonda will be marketed in the Middle East only, and each car will be hand tailored to the buyer’s taste. It should also cost a bloody fortune.

One reason that bespoke cars are so popular in the region is that they are a rare chance for individuals to express themselves in a society that enforces conformity in most other areas of life. With dress, behavior, social customs and other outlets for expression under strict control, the automobile is one item that can be customized to reflect one’s personal tastes, though previously, this has manifested itself in option packages, paintwork or bespoke interior. This is the first time we’ve seen an all-new car conceived this this specific market.

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Ford to Fight for the Heart of Middle East, Africa http://www.thetruthaboutcars.com/2013/11/ford-to-fight-for-the-heart-of-middle-east-africa/ http://www.thetruthaboutcars.com/2013/11/ford-to-fight-for-the-heart-of-middle-east-africa/#comments Fri, 08 Nov 2013 06:24:41 +0000 http://www.thetruthaboutcars.com/?p=645490 From the Blade Runner future in Dubai to the shores of Tripoli, Ford aims to launch an aggressive campaign in the Middle East and Africa markets through the creation of a fifth business unit that will consolidate the Blue Oval’s operations in the two regions. The automaker will launch 17 new or refreshed models from […]

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From the Blade Runner future in Dubai to the shores of Tripoli, Ford aims to launch an aggressive campaign in the Middle East and Africa markets through the creation of a fifth business unit that will consolidate the Blue Oval’s operations in the two regions.

The automaker will launch 17 new or refreshed models from both Ford and Lincoln in the next two years to increase its market and mind share in the newest emerging market; Ford has 5 percent of said shares.

The prize? A huge piece of a pie composed of 7 million sales by 2020, the majority of which to come from Saudi Arabia, Algeria and Iran. At present, Ford sells around 200,000 vehicles annually in the Middle East and Africa, with 160,000 units sold to customers in Saudi Arabia and South Africa alone. The automaker expects total sales to increase 40 percent by 2020, on top of the 60 percent growth experienced in the previous four years.

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Egyptian Sheikh Declares Chevrolet “Haram” http://www.thetruthaboutcars.com/2012/01/egyptian-sheikh-declares-chevrolet-haram/ http://www.thetruthaboutcars.com/2012/01/egyptian-sheikh-declares-chevrolet-haram/#comments Mon, 30 Jan 2012 22:00:25 +0000 http://www.thetruthaboutcars.com/?p=428653   An Egyptian sheikh has declared Chevrolet products “haram” (or forbidden, in Arabic) but the culprit this time isn’t the “Zionists”. It’s Christians. According to the sheikh, the Chevrolet bowtie logo looks too similar to a cross. Egyptian TV presenter Amr Adeeb railed against the silly fatwa, noting the extreme, delusional narcissism of the sheikh […]

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An Egyptian sheikh has declared Chevrolet products “haram” (or forbidden, in Arabic) but the culprit this time isn’t the “Zionists”. It’s Christians.

According to the sheikh, the Chevrolet bowtie logo looks too similar to a cross. Egyptian TV presenter Amr Adeeb railed against the silly fatwa, noting the extreme, delusional narcissism of the sheikh by rhetoricallly asking

“As if the people who came up with the logo were thinking that we want to put this special logo on the car just to piss us [Muslims] off?”

Is it any surprise that the same religious authorities who condone flying jetliners into buildings think like petulant, narcissistic children? Apparently, the Chevrolet Cruze is a pretty bitchin’ car in the Gaza strip, and Saudi Arabia has gotten small-block Chevrolet Caprices (aka Holden Commodores) for years. If there are any Arabic speakers above familiar with the Egyptian dialect, feel free to translate Adeeb’s rant against the fatwa.

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Fuel Efficiency Still A Consumer Concern http://www.thetruthaboutcars.com/2009/02/fuel-efficiency-still-a-consumer-concern/ http://www.thetruthaboutcars.com/2009/02/fuel-efficiency-still-a-consumer-concern/#comments Thu, 05 Feb 2009 20:25:22 +0000 http://www.thetruthaboutcars.com/?p=240631 According to a study by the Consumer Federation of America (PDF), relatively low gas prices haven’t done much to change consumer trends towards more fuel-efficient vehicles. This revelation comes amid claims that small car demand was artificially inflated by high gas prices and increased truck production from General Motors. The survey asked respondents to rate […]

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According to a study by the Consumer Federation of America (PDF), relatively low gas prices haven’t done much to change consumer trends towards more fuel-efficient vehicles. This revelation comes amid claims that small car demand was artificially inflated by high gas prices and increased truck production from General Motors. The survey asked respondents to rate the importance of gas prices, global warming and US dependence on Middle East oil over the next five years, with 76 percent reporting “great concern” for gas prices and energy independence.

“Despite pump prices averaging less than $2.00, Americans still plan to significantly increase the fuel economy of their cars when they make their next purchase,” concludes CFA Public Affairs Director Jack Gillis. Pointing out that only 1.4 percent of new car models for sale in the US get over 30mpg, the CFA argues that automakers will be hard pressed to woo car shoppers who seem convinced that Gas will reach $3 per gallon before their next purchase. “At least to date, Americans view low gas prices as an aberration,” says Gillis. “Expecting higher gas prices in the future, they are adjusting their driving habits as well as planning to purchase more fuel efficient vehicles. Stronger fuel efficiency standards not only respond to clear consumer expectations but will be critical to the survival of the U.S. auto industry.”

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