The stagnant mid-size truck segment is about to get shaken up in a big way, as Chevrolet unveils the new Colorado mid-sizer at the Los Angeles Auto Show.
Tag: mid size
I would normally start a car review with an item of trivia or history about the vehicle under review, or about the segment in general. This time I’m going to start by talking about the elephant in the room: the 2014 4Runner SR5/Trail front end. Yikes! I know that beauty is in the eye of the beholder, but when the attractive new 2014 Tundra pulled away revealing the 2014 4Runner, I was reminded of a woman I worked with in 1998. Drawn in by the promise of eternal good looks, she had her eyebrows surgically removed and lines tattooed on her face. The only problem was the tattoo artist (accidentally?) gave her a permanently surprised “eyebrows”. Oops. Perhaps the 4Runner also regrets going under the knife and that’s why the fog lamp slits make it look like it’s crying. What say the best and brightest? Click through the jump and sound off in the comment section.
Whenever I talk to car shoppers, the Mazda6 comes up. No, it’s not because people are confused if it’s a “Mazda 6″ or a “Mazda6″ or a “Mazda Mazda6.” Although, it does top the Land Rover Range Rover Sport Autobiography for the strangest name on the market. (I prefer to call it a Mazda6.) The reason Mazda’s mid-sized sedan comes up, is because it seems to be a car often shopped, but rarely purchased. In June, it scored 14th in sales for the segment. Surprised? I was. Even the Chrysler 200 and Dodge Avenger (9th and 12th place) outsold it by a wide margin. The low sales numbers piqued my interest enough that I hit Mazda up for a cherry red model to see why.
The “family sedan” may not be very exciting, but without midsized sales auto makers would be in a pickle. Ponder this: the five best-selling midsized sedans in America accounted for 1.3 million of the 12.8 million vehicles sold in 2011. With numbers like that, it’s important to get your mass-market people mover right. This means competitive fuel economy, a low base price and swipe as much tech from your luxury brand as possible. Either that or just wear a Nissan badge on the front. Say what? The last generation Altima was the second best-selling car despite being long in the tooth and filled with Chrysler quality plastics. That made me ask an important question: Is the fifth-generation Altima any good, or is it selling well (now in third place thanks to the new Accord and Nissan’s model change over) just because it has a Nissan logo on the front?
The 2013 Fusion is a critical car for Ford. Despite the rise of the Koreans, an Americanized Passat, refreshed GM and Chrysler products and a dip in Fusion sales between the 2012 and the all-new 2013 model, the Ford is still the fourth-best-selling mid-size sedan in America. Michael was invited to a regional Ford event in September where he revealed his opinions, but what most readers seem to recall is Derek’s proclamation that the 2013 Fusion is a “gamechanger.” To answer the question once and for all, Ford tosses us the keys to the volume-selling SE model with Ford’s recall-beleaguered 1.6L Ecoboost engine for a week.
Ford Ranger. Volkswagen Amarok. Toyota Hilux. Chevrolet…err…Holden Colorado. These are the mid-size pickups that are unavailable to us Americans, a once thriving segment now hollowed out by market economics and unfavorable CAFE regulations. But the crew at PickupTrucks.com managed to wrangle the four up in Australia, and pick a winner in the segment. Read all about it here. We won’t spoil the surprise.
Hybrid or diesel? For peak fuel economy in a $30,000 midsize sedan you need one or the other. The Toyota Camry is the most efficient of the five available hybrids (until the 2013 Ford Fusion arrives). If you live in Europe, the diesel world is your oyster. In North America, you have one option for an oil-burning mid-size sedan, the Volkswagen Passat. Which would you pick?
The last time TTAC took a look at the Camry Hybrid was back in 2006. For 2012 Toyota has completely redesigned the Camry from the “sporty” SE model to the refrigerator-white base model Michael Karesh took for a spin. The base model’s low price appeals to dealers while the SE allows Toyota to believe the Camry is something other than basic transportation. So what about the hybrid? The gasoline/electric Camry is aimed squarely at shoppers that want more green cred than a regular Camry can deliver and Prius shoppers looking for something more powerful and more traditional. One out of every seven Camrys sold in 2011 was a hybrid, with those numbers expected to grow it is imperative Toyota gets their baby-boomer hybrid just right.
Volkswagen’s “premium” image in the minds of car enthusiasts is not entirely accurate. From the Beetle to the Rabbit, VW has a long history of making budget cars for the masses. While the automotive press lauded the high-rent interiors and Audi-sourced parts, the Touraeg and Phaeton were mere detours on the road to brand identity. Shoppers wanted a “people’s” VW again, and the result of this outcry is the 2012 VW Passat SEL.
I have always rooted for the underdog, except when (for no apparent reason) the guy decides to start punching himself in the face. And so it was with Chrysler’s final Sebring. When the Cirrus burst forth along with the LH sedans almost 20 years ago, they were extremely competitive in style and price. While reliability hasn’t been Chrysler’s forte, you could always justify buying a Cirrus on the basis of America-first-ism, or style, or something. By the time the end drew near for the old Chrysler the Sebring was just a bruised mess from years of self-abuse.
TTAC Commentator wannabewannabe asks:
Sajeev and Steve,
This is one of the columns I always read on TTAC, and now it’s time for me to submit a question. I haven’t been keeping up on new (and slightly used) cars as much as I used to, so I’d love to get the advice of you guys and the b&b.
Here’s the situation. My mom just totaled her 2007 Scion tC. Don’t worry, other than a few bumps and bruises, she’s fine. But that does leave her in the position of needing a new(ish) car. Of course, I volunteered to help her come up with a list of possibilities for her to consider. The insurance company has given her an estimate of a $13k payment for the Scion, so let’s use that as a baseline. I just talked to her and got her wants and needs and possible price range. They are: