Tag: Mazda

By on May 23, 2016

2016 Mazda CX-9, Image: © 2016 Alex L. Dykes/The Truth About Cars

When Mazda initially launched the CX-9, it aimed the crossover firmly at American buyers — 80 percent of CX-9 production came to the U.S., and exactly 0 percent stayed in Japan. It was an American under the sheetmetal, too, built on an older platform shared with Ford.

For 2016, Mazda completely redesigned its large, three-row crossover with an eye on improving dynamics, efficiency and giving the brand a near-luxury alternative. Yep, Mazda believes its new Signature trim — featuring such adornments as heads-up display, Nappa leather, and real wood trim — is an alternative to the Acura MDX.

Mazda hasn’t gone completely upscale, however. Most of the CX-9 lineup aims squarely at the Nissan Pathfinder, Toyota Highlander, Honda Pilot, Ford Explorer, and Chevrolet Traverse.

(Read More…)

By on May 6, 2016

2016 Mazda MX-5 Miata

After Mazda reported dreadful first-quarter U.S. sales results, this article, which surveyed some of the potential reasons consumers would turn away from specific Mazda products, was read more often than any other TTAC article in April. Even as critics, myself included, endlessly point out the driver-centric ideology that makes Mazdas so fun, first-quarter sales plunged 17 percent, a loss of more than 13,000 sales for Mazda dealers.

Perhaps there’s a reverse TTAC bump. Maybe we were just practicing our latest reverse psychology techniques, attempting to lure buyers into Mazda showrooms. Like parents who tell their constipated toddlers, “You won’t like this bran muffin, no, not one bit,” to develop an inexplicable craving, we may have told you about road noise, odd ride height, poor equipment choices, and cramped rear quarters simply to stoke Mazda curiosity.

It worked. Sort of. “Mazda achieved its best April since 1995 with 26,195 vehicles sold,” the company said on Tuesday. Mazda’s market share climbed to a four-month high. Year-over-year, Mazda’s volume grew more than twice as fast as the industry average. (Read More…)

By on April 20, 2016

2014 Mazda 3 5-door

Through the first-quarter of 2016, U.S. auto sales volume grew 3 percent compared with the same period in record-setting 2015.

Mazda’s U.S. sales have fallen 17 percent, a meaningful decline of 13,399 sales over the course of only three months.

Something isn’t clicking for Mazda. (Read More…)

By on March 30, 2016

2012 Volkswagen Passat SEL 2.5, Exterior, headlights, Picture courtesy of Alex L Dykes

The Insurance Institute for Highway Safety has started rating headlights, and just released a report that takes a dim view on the performance of most midsize cars.

Only one vehicle out of 31 testers earned a rating of “good” from the road safety nonprofit, with the bulk of midsize vehicles earning a rating of “marginal” or “poor.”

The results are even less dazzling when you take into account optional lighting packages, which pushed the number tested to 82. Even then, it was only the LED-equipped advanced technology package on the Toyota Prius V that earned the IIHS’s acclaim. (Read More…)

By on March 24, 2016

2016-mazda-mx-5-miata

“Hybrids? Those things that can’t make up their mind on what they want to be in life? Come on!” – Mazda.

That, Volkswagen floors the accelerator past a deadline, March looks like a boffo month for vehicle sales, Audi dials it back a bit, and getting a Tesla Model 3 depends on whether or not you’re in the club … after the break!

(Read More…)

By on March 22, 2016

2017 Mazda MX-5 RF, Image: © 2016 Mark Stevenson/The Truth About Cars

Mazda just blew the top off, then stowed it away neatly in its targa trunk.

Tonight, on the eve of the New York International Auto Show, Mazda showed off its latest creation: the MX-5 RF, which stands for Retractable Fastback. According to eagle-eyed TTAC contributor Chris Tonn, who was able to get a little closer to the car than myself, the removable roof panel won’t negatively affect trunk space any more than the normal convertible hard top.

If you were waiting for a reason to buy a Miata, this is it.

(Read More…)

By on March 22, 2016

Mazda MX-5 RF (Retractable Roof)

This is it! Mazda has broken its own embargo on the MX-5 RF (retractable roof). More details to follow on the live stream.

By on March 17, 2016

Car collision (Mark Turnauckas/Flickr)

As we reported yesterday, a group of top automakers has agreed to offer automatic emergency braking (AEB) on almost all of their models by 2022.

The National Highway Transportation Safety Administration (NHTSA) confirmed the voluntary agreement today, meaning virtually all light-duty cars and trucks sold in North America will adopt the safety feature by Sept. 1, 2022.

The group is made up of Audi, BMW, FCA US LLC, Ford, General Motors, Honda, Hyundai, Jaguar Land Rover, Kia, Maserati, Mazda, Mercedes-Benz, Mitsubishi Motors, Nissan, Porsche, Subaru, Tesla Motors Inc., Toyota, Volkswagen and Volvo Car USA. (Read More…)

By on March 17, 2016

2016 Mazda6, Image: Mazda USA

H.E. writes:

Sajeev,

I recently bought a 2016 Mazda6 Touring. The salesman gave me a crazed look when I told him it absolutely had to have a six-speed manual transmission. But the dealer managed to find two manual Mazda6s within about 300 miles, one of which was 45 minutes away and painted in Deep Crystal Blue paint with the black interior I wanted. I’ve put about 400 miles on it and it’s a great looking, smooth shifting car; I’m very happy.

I expect to get flamed because it isn’t brown, diesel or a wagon, to which I respond in my best Sean Connery voice, “Suck it, Trebek!”

(Read More…)

By on March 15, 2016

2016 Mazda MX 5 Miata Exterior

Mazda is teasing a new model reveal for next week’s New York Auto Show, and it could be a MX-5 Miata with more shade.

The invitation to the model’s world premiere later this month asks participants to help Mazda “blow the lid off.” Hmm, let’s think about that one for a minute …

The previous generation MX-5 Miata was available in power retractable hardtop form, but that option died in 2015 when the fourth-generation launched in soft-top guise only. (Read More…)

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  • Contributing Writers

  • Bark M., United States
  • Chris Tonn, United States
  • Bozi Tatarevic, United States
  • Vojta Dobes, Czech Republic

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