Tag: mazda cx-5
What you’re seeing above isn’t the rendered visage of the next Mazda rotary sports car, but the leaked fascia of the new CX-5 crossover. Better get used to it.
The difference was minimal: just 238 units in September compared with a CX-5-favouring 2067 units in February and 1319 in March. Year-to-date, the 3 leads the CX-5 by just 2069 units.
Together, they account for 65.8% of Mazda USA’s volume over the course of the last nine months, up slightly from 64.5% at this point a year ago. (Read More…)
The Mazda6 diesel, long awaited as the first major competitor to the Volkswagen Passat TDI, is being delayed due to difficulties meeting emissions standards without the need for after-treatment. TTAC has learned that Mazda is changing their strategy to incorporate an after-treatment, to help meet both emissions and performance benchmarks.
The diesel powered version of the Mazda6 will be delayed until April of 2014 in the United States, and if you believe Mazda, the delay is meant “to accommodate final emissions testing and certification.” But prior reporting by TTAC on the matter shows that this is far from the only hiccup faced by Mazda with its oil burners.
Mazda, the favorite car brand of enthusiasts that few seem to actually buy, looks set to become profitable for the first time in five years.
Since we’ve been discussing Mazda the past few days, Timothy Cain, TTAC’s favorite indepndent sales analyst, has taken a look at how well the much-loved Mazda CX-5 is doing.
From Mazda’s point of view, the CX-5 has likely been a roaring success. But Mazda’s point of view doesn’t require success to be measured against other popular vehicles. Other than the 3, Mazda simply does not sell a high-volume product. Even the 3, which accounted for 45% of Mazda sales in the U.S. in 2012, sells once for every two-and-a-half Civics.