Tag: mazda 5

By on May 9, 2017

2017 Volkswagen Touran - Image: VW UK

America’s mini-MPV market is dead. It was hardly ever alive.

Canada’s mini-MPV market is dying. The Chevrolet Orlando couldn’t make a go of it. Kia Rondo and Mazda 5 sales are 80-percent lower than they were a decade ago.

And if ever you thought North America’s mini-MPV market could be regenerated based off the strength of Europe’s compact minivan segment, you thought wrong. Even the Europeans — long lovers of small, family-friendly vehicles with affordable price tags, economical engines, and notable space efficiency — are turning away from mini-MPVs. In droves.

Why buy a minivan when you could have a rugged off-roader instead? (Read More…)

By on February 9, 2017

2013 Mazda5 - Image: Mazda Canada

99.9 percent of the minivans sold in the United States in 2016 were (oxymoronically-titled) full-size minivans.

The Kia Rondo finished its brief one-generation U.S. run in 2011, having generated 73,100 total sales over the course of nearly five years.

Having produced more than 160,000 sales for Mazda USA, the Mazda 5 is likewise no longer part of the automaker’s U.S. lineup. Mazda 5 volume was essentially chopped in half between 2008 and 2014.

The Chevrolet Orlando arrived in North America with a decidedly Floridian name but never actually made its way to Florida, or the U.S. market as a whole. Having generated 12,038 Canadian sales, the Orlando quickly departed Canada after volume plunged 81 percent between 2012 and 2014.

Yet the Kia Rondo and Mazda 5 are still available in Canada. They’re alive and (un)well. And while “full-size minivans” claim 96 percent of Canadian MPV sales, Kia and Mazda just won’t give up on their genuinely mini minivans.  (Read More…)

By on August 15, 2016

2016 Mazda 5 sliding doorsTwo years after reporting on its U.S. death, TTAC can now report the Mazda5 will live on in current form for at least another model year in Canada.

The 2017 Mazda5 is not yet featured on Mazda’s Canadian media site, but when asked by TTAC last week whether the one true remaining North American “mini”van would hold its place in Mazda Canada’s lineup, we received an affirmative response.

“We are continuing to offer the Mazda5 here in the Canadian market,” Mazda Canada’s director of public relations, Sandra Lemaitre, told us via email last Friday. “The 2017 model year Mazda5 began production in July, so it should be in dealer showrooms shortly. It will be a carryover product with no major changes.”

This is news that will excite seven Canadians, and perhaps nine Americans who are considering crossing the border for a USD-equivalent $18,555 manual-transmission mini-MPV. (Read More…)

By on December 22, 2014

2014 Mazda 5GM Canada sold only 32 copies of its Chevrolet Orlando in November 2014, the worst month yet for the rapidly declining Mazda 5 alternative.

Although the Orlando set an impressive sales pace in its first 18 months in Canada – 2612 were sold during 2012’s fourth-quarter – it’s been in free fall ever since. Sales have declined in 19 of the last 22 months. 2013 volume was down 68%. Through eleven months, Orlando volume in 2014 is off by 43%. (Read More…)

By on August 28, 2014

Mazda5 front quarter 2There are two ways of understanding why it was Mazda USA decided to extinguish the Mazda 5 from their lineup beginning with the 2015 model year. First, we could look at the root causes. Then we could check out the symptoms.

The root causes are numerous, but it’s worth keeping in mind that for thousands of buyers, the reasons many would point to as cause for ignoring the 5 been overmatched by reasons to purchase a 5.

Compared with conventional minivans, it’s obviously small, but that’s exactly why many people have turned to the Mazda: it’s not a maxi-van. Fortunately, it doesn’t drive like one either, and it’s even available with a manual transmission. Yet it is far closer to being underpowered than it is to being overpowered. Compared with discounted Grand Caravans, it’s not necessarily more affordable for a growing family who simply needs more seating capacity. Speaking of which, it only seats six in North America, not seven or eight. (Read More…)

By on August 2, 2014

CEN1414#27-FIAT500l

 

The Insurance Institute for Highway Safety has released the results of its latest round of small offset crash tests. This latest group of twelve cars posted a wide range of scores, highlighting the challenging nature of the Institute’s newest test. Only one car earned a “Good” rating from the Institute for this test, with several receiving the lowest score of “Poor.”

(Read More…)

By on May 5, 2014

a1

Steven

Love your articles on TTAC. Especially those on auctions, your dealership, and used cars.

I was wondering, do you provide services to buyers looking to buy a specific car? The prices in ATL are much better than the market in New England, to the point where I would be willing to fly down, buy a car and drive it back up. (I also have some friends in ATL anyway.)

If you do please let me know. I’ve been hunting for a decent priced NB Mazda Miata – and in my neck of the woods many are quite over priced.

If not no worries. I’ll continue to enjoy your articles.

Thanks!

(Read More…)

By on October 29, 2012

Wrestling fans and auto enthusiasts have a lot in common.

They can be sickeningly loyal to their favorites. Even when it’s obvious their one and only favorite is well past their prime.

They also have a bit of a dopamine problem.

(Read More…)

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