Tag: marathon

By on April 15, 2010

[Three related Checker posts: An Illustrated History of Checker Motors; Vintage Checker Ads; and Tomorrow’s Checker?]

If you hadn’t seen the title, and I told you I had found a rare 1966 Beijing Sedan (aka: “The East Glows”) or a GAZ-13 “Chaika” would you believe me? Maybe, if you were under a certain age and hadn’t lived in a big city with lots of taxi cabs, or were just gullible. OK, the Checker is iconic. But there’s something so distinctively un-Detroit about this Checker; well, lets just say that it’s all too obvious that Harley Earl, Virgil Exner or their kind had nothing to do with it. It looks a crappy commie imitation of a real American car, drafted by a civil engineer while gazing at some car ads in old US magazines and assembled by political prisoners in a little brick factory to fulfill the specialized fleet needs of the party bosses. Paint it black, put a couple of red flags on the front fenders, and no one under thirty-five will be the wiser. Welcome to Checker-land, the car that snubbed its nose at Detroit, and perpetually made money doing so. (Read More…)

Recent Comments

  • Luke42: If you look closely, they disguised a minivan style frontend by moving the glass around.
  • brettc: Very interesting. Where was the tank located in this car? We had an ’87 Celebrity that my dad converted...
  • Luke42: Agreed. I’ll in a minivan phase of my life and, if I were ever going to buy another VW, it would pretty...
  • gtemnykh: “These days, I’m not sure how much one could adjust fenders and quarter panels, since they’re welded...
  • Zackman: I have never been a fan of these, let alone any VW. I do see the one nostalgic feature they pretty much did...

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