#magazine
QOTD: What Is The Biggest Case Of Misplaced Hype For A New Car?
In the now-infamous article on the Scion FR-S and the relentless hype campaign leading up to its launch, I invoked the Chevrolet Camaro as an example of how a new car can be praised as the Second Coming of Christ during its debut, only to have cooler heads prevailed down the line, when the novelty wears off and its flaws become apparent.
Thanks to reader and contributor Jeff Jablansky, I was able to dig up perhaps the most egregious example of this phenomenon.
Recent Comments