In 1999, GM altered the front fascia and slightly upgraded the interior of the GMC Yukon Denali to introduce the Cadillac Escalade. Although Cadillac was late to the Lincoln Navigator’s game, the biggest, baddest, boldest Cadillac quickly became an undeniable hit.
Now in fourth-generation form, U.S. sales of the regular-wheelbase Cadillac Escalade are on track to rise to an eight-year high in 2016.
Joining the Escalade in Cadillac’s SUV/crossover lineup in 2003 was the first-generation Cadillac SRX. With a two-row mainstream approach in generation two, the Cadillac SRX also became a huge success. Propelled forward in part by incentives, the SRX’s ability to claim its best ever U.S. sales total in 2015, its final full year, was nevertheless impressive.
Less than half a year into its run, the SRX-replacing Cadillac XT5 is likewise a formidable hit; yet more proof that Cadillac knows how to shake its moneymakers. Which makes you wonder why Cadillac hasn’t already brought to market more moneymakers for the brand to shake. (Read More…)