Emerging markets have been a big theme at TTAC for the past few years, with our coverage going beyond the cursory articles on automotive developments in the BRIC countries. Our articles on places like North Africa and Indonesia aren’t always the most popular, but we keep an eye on them for a very important reason. These countries are the final frontier for growth in the automotive sector.
Tag: low cost cars
The Datsun Go is about to get some company, in the form of two new models developed for the Indonesian market.
In India for the relaunched Datsun brand’s first car, the Go, CEO of the Renault-Nissan alliance, Carlos Ghosn, announced that Renault and Nissan will jointly develop a platform for low cost and ultra low cost cars aimed at India and other emerging markets, which Ghosn believes will make up 60% of the global automotive market by 2016. To do that, the alliance will spend another $5 billion on investments in their Indian operations over the next five years. Renault-Nissan is committed to using India as its global hub for emerging markets, developing the cars there as well as assembling and exporting them. (Read More…)
Yet another bit of bleak data from Europe relating to new car sales. A popular school of thought holds that young people’s aversion to cars is largely rooted in economic factors. When everyone under 30 is broke, living at home and wallowing in student debt, the last thing on their mind is a car. But the hope is that once things turn around, it will be time for Generation Y to get motoring again. At least in North America. Over in Europe (or certain parts of it, at least) things are much more bleak.
The revived Datsun brand will get its first plant in India. Renault-Nissan announced plans for a new factory in India, and will invest 250 million euros to build the plant.
Renault COO Carlos Tavares may not be exaggerating when he calls Dacia a “cash cow”. A report in Automotive News suggests that the low-cost marque may be as profitable as some premium brands.
Renault’s Algerian plant became a done deal Thursday, with production beginning in mid-2014, which will see the French auto maker become the sole passenger car builder in the North African state.
Last week, when talking about Volkswagen’s future $10,00o low-cost car, we said that “is rumored to work on something that costs about half.” Guess it is no longer a rumor. Reuters writes that Gerard Detourbet , the man behind Renault’s Logan program, is in Chennai, India, to work on a real budget car, costing about half of Volkswagen’s targeted price. India is the battlefield for low-cost cars. And that’s not because of Tata’s Nano. (Read More…)
Volkswagen is making most of its profits with pricey Audis, but it is looking towards making volume with low cost cars. Plans for a budget-brand, reported at TTAC in October, are “entscheidungsreif”, ready for a decision as they say in Wolfsburg. In January, Volkswagen’s board could give its go-ahead. (Read More…)
TTAC readers know that this site has an unhealthy fascination with low-cost cars. It’s not entirely unjustified, what with the segment booming in recession-plagued Europe and the fact that low-cost vehicles are cannibalizing the sales of larger, more conventional vehicles.
While Nissan CEO Carlos Ghosn is “preparing for many mediocre years” of European sales, there may be a silver lining for the company.
After rumors from Renault and announcements by Nissan, Volkswagen lifted the skirt on its plans for the ultra-low-cost segment. Volkswagen wants to build cars for the €5,000 to €7,000 ($6,600 to $9,200) price bracket, development chief Ulrich Hackenberg told Germany’s auto motor und sport. (Read More…)