The Truth About Cars » launch http://www.thetruthaboutcars.com The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. Thu, 28 Apr 2016 20:40:00 +0000 en-US hourly 1 http://wordpress.org/?v=4.2.4 Failure to Launch: Mazda Canada Decides to Pass on Mazda2, Will Focus on Crossovers http://www.thetruthaboutcars.com/2015/11/failure-to-launch-mazda-canada-decides-to-pass-on-mazda2-will-focus-on-crossovers/ http://www.thetruthaboutcars.com/2015/11/failure-to-launch-mazda-canada-decides-to-pass-on-mazda2-will-focus-on-crossovers/#comments Tue, 17 Nov 2015 03:00:19 +0000 http://www.thetruthaboutcars.com/?p=1220505 After officially giving the Mazda2 its North America reveal in Montreal, Quebec, Canada in January, Mazda Canada announced, nearly 10 months later, it will not sell the subcompact hatchback in the country. “Following a thorough evaluation of the B-car segment, Mazda Canada has decided not to launch the new generation Mazda2 in Canada,” Mazda Canada said in a […]

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After officially giving the Mazda2 its North America reveal in Montreal, Quebec, Canada in January, Mazda Canada announced, nearly 10 months later, it will not sell the subcompact hatchback in the country. “Following a thorough evaluation of the B-car segment, Mazda Canada has decided not to launch the new generation Mazda2 in Canada,” Mazda Canada said in a […]

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TVR Reborn: Gordon Murray Engineered Machine Set For 2017 Launch http://www.thetruthaboutcars.com/2015/06/tvr-reborn-gordon-murray-engineered-machine-set-for-2017-launch/ http://www.thetruthaboutcars.com/2015/06/tvr-reborn-gordon-murray-engineered-machine-set-for-2017-launch/#comments Thu, 04 Jun 2015 15:01:37 +0000 http://www.thetruthaboutcars.com/?p=1084329 TVR, along with announced partners Gordon Murray and Cosworth Engineering, is planning a rebirth for the storied British shed-built brand for 2017. The new car is expected to be powered by a unique Cosworth-developed V8. But, don’t hold your breath, as we’ve heard this story before. Led by current owner Les Edgar – a Brit who […]

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TVR, along with announced partners Gordon Murray and Cosworth Engineering, is planning a rebirth for the storied British shed-built brand for 2017. The new car is expected to be powered by a unique Cosworth-developed V8. But, don’t hold your breath, as we’ve heard this story before. Led by current owner Les Edgar – a Brit who […]

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Editorial: Chrysler Dodges Poison Pen Darts By Delaying Jeep Cherokee Launch http://www.thetruthaboutcars.com/2013/07/editorial-chrysler-dodges-poison-pen-darts-by-delaying-jeep-cherokee-launch/ http://www.thetruthaboutcars.com/2013/07/editorial-chrysler-dodges-poison-pen-darts-by-delaying-jeep-cherokee-launch/#comments Wed, 31 Jul 2013 16:03:21 +0000 http://www.thetruthaboutcars.com/?p=497501 Monday night at 5:43 PM, TTAC received this note from Chrysler PR Due to unforeseen circumstances, the 2014 Jeep Cherokee and Dodge Durango short-lead media drive program – originally scheduled for August 4-14 in Seattle – is being postponed.  We deeply regret this late notice and apologize for disrupting your busy summer schedule.  We will […]

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Monday night at 5:43 PM, TTAC received this note from Chrysler PR Due to unforeseen circumstances, the 2014 Jeep Cherokee and Dodge Durango short-lead media drive program – originally scheduled for August 4-14 in Seattle – is being postponed.  We deeply regret this late notice and apologize for disrupting your busy summer schedule.  We will […]

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2013 Ford Mondeo Delayed http://www.thetruthaboutcars.com/2012/07/453119/ http://www.thetruthaboutcars.com/2012/07/453119/#comments Tue, 17 Jul 2012 17:48:29 +0000 http://www.thetruthaboutcars.com/?p=453119 The 2013 Ford Mondeo, aka our 2013 Fusion, was supposed to hit UK showrooms around this time, but the launch has been pushed back to September, so Ford can work out some quality-related bugs prior to its on-sale date. AutoExpress spoke to a Ford representative in the UK, who told the publication that the Mondeo […]

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The 2013 Ford Mondeo, aka our 2013 Fusion, was supposed to hit UK showrooms around this time, but the launch has been pushed back to September, so Ford can work out some quality-related bugs prior to its on-sale date. AutoExpress spoke to a Ford representative in the UK, who told the publication that the Mondeo […]

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The “Slow Reveals” Need To Stop http://www.thetruthaboutcars.com/2012/02/the-slow-reveals-need-to-stop/ http://www.thetruthaboutcars.com/2012/02/the-slow-reveals-need-to-stop/#comments Fri, 24 Feb 2012 17:48:24 +0000 http://www.thetruthaboutcars.com/?p=432626 As a “glass-half-empty” kind of guy, I would need a minute to think about the most fascinating story I’ve ever written, but could easily tell you about the most infuriating. That dubious honor goes to the Facebook launch campaign for the 2012 Ford Explorer. Starting in June of 2010, Ford released a series of “teaser […]

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As a “glass-half-empty” kind of guy, I would need a minute to think about the most fascinating story I’ve ever written, but could easily tell you about the most infuriating. That dubious honor goes to the Facebook launch campaign for the 2012 Ford Explorer. Starting in June of 2010, Ford released a series of “teaser […]

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And You Thought The Ford Focus Titanium Was Expensive http://www.thetruthaboutcars.com/2011/11/and-you-thought-the-ford-focus-titanium-was-expensive/ http://www.thetruthaboutcars.com/2011/11/and-you-thought-the-ford-focus-titanium-was-expensive/#comments Wed, 02 Nov 2011 16:49:06 +0000 http://www.thetruthaboutcars.com/?p=416623 Did you think $27k was a steep ask for a non-premium-brand compact car? How does a $40k Focus grab you? That’s a good four grand over what Nissan wants for a Leaf (and about $2k more than a loaded Leaf), and about $12k more than the Mitsubishi i (all before available tax credits). On the other […]

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Did you think $27k was a steep ask for a non-premium-brand compact car? How does a $40k Focus grab you? That’s a good four grand over what Nissan wants for a Leaf (and about $2k more than a loaded Leaf), and about $12k more than the Mitsubishi i (all before available tax credits). On the other […]

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Under Forum Fire, Ford Reveals Limited Initial Focus EV Rollout http://www.thetruthaboutcars.com/2011/08/ford-limits-focus-ev-rollout/ http://www.thetruthaboutcars.com/2011/08/ford-limits-focus-ev-rollout/#comments Mon, 08 Aug 2011 20:42:26 +0000 http://www.thetruthaboutcars.com/?p=406364 You know it’s time to say “Toto, I don’t think we’re in traditional journalism any more” when fanboys get better access than industry rags. In a story picked up by Automotive News [sub], myfocuselectric.com commenter whitgallman showed the auto media what can be done if you just send a few emails… as long as you […]

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You know it’s time to say “Toto, I don’t think we’re in traditional journalism any more” when fanboys get better access than industry rags. In a story picked up by Automotive News [sub], myfocuselectric.com commenter whitgallman showed the auto media what can be done if you just send a few emails… as long as you […]

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After Much Hype, Fiesta Launch Falters http://www.thetruthaboutcars.com/2010/08/after-much-hype-fiesta-launch-falters/ http://www.thetruthaboutcars.com/2010/08/after-much-hype-fiesta-launch-falters/#comments Fri, 27 Aug 2010 20:04:31 +0000 http://www.thetruthaboutcars.com/?p=364058 We don’t just want it to be seen,” said Jeff Eggen, Ford’s car experiential marketing manager, speaking about the Fiesta’s appearance in “Diaries.” The idea is to “have a second element or a third element” rather than just a placement on a TV program, “where we can engage with the fans outside of the show […]

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We don’t just want it to be seen,” said Jeff Eggen, Ford’s car experiential marketing manager, speaking about the Fiesta’s appearance in “Diaries.” The idea is to “have a second element or a third element” rather than just a placement on a TV program, “where we can engage with the fans outside of the show […]

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Fisker Karma Production Delayed Until 2011 http://www.thetruthaboutcars.com/2010/06/fisker-karma-production-delayed-until-2011/ http://www.thetruthaboutcars.com/2010/06/fisker-karma-production-delayed-until-2011/#comments Tue, 29 Jun 2010 20:37:20 +0000 http://www.thetruthaboutcars.com/?p=359825 The Fisker Karma hybrid sedan may be debuting in about two days and counting, but what does a debut mean? According to the Detroit News, Fisker spokesfolks are already saying that the “first few customers” will get Karma vehicles by the end of the year, with full production to start in the first three months […]

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The Fisker Karma hybrid sedan may be debuting in about two days and counting, but what does a debut mean? According to the Detroit News, Fisker spokesfolks are already saying that the “first few customers” will get Karma vehicles by the end of the year, with full production to start in the first three months […]

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Quote Of The Day: Sooner Or Later Edition http://www.thetruthaboutcars.com/2010/06/quote-of-the-day-sooner-or-later-edition/ http://www.thetruthaboutcars.com/2010/06/quote-of-the-day-sooner-or-later-edition/#comments Tue, 22 Jun 2010 17:27:01 +0000 http://www.thetruthaboutcars.com/?p=359313 We won’t be nationwide by end of 2011. By that time we expect to be shipping vehicles to Canada, Europe and several markets beyond those we’ve already announced. [The nationwide launch date is] all still work in progress and will clearly be dependent on the ability of the production facility to ramp up as planned […]

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We won’t be nationwide by end of 2011. By that time we expect to be shipping vehicles to Canada, Europe and several markets beyond those we’ve already announced. [The nationwide launch date is] all still work in progress and will clearly be dependent on the ability of the production facility to ramp up as planned […]

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2011 Volkswagen Jetta Image Embargo Busted http://www.thetruthaboutcars.com/2010/06/2011-volkswagen-jetta-image-embargo-busted/ http://www.thetruthaboutcars.com/2010/06/2011-volkswagen-jetta-image-embargo-busted/#comments Mon, 14 Jun 2010 19:51:35 +0000 http://www.thetruthaboutcars.com/?p=358858 Apparently these press images were embargoed until tomorrow… and yet here they are. But who, you might ask, would risk being boarded by Volkswagen commandos in order to deliver these images to the huddled masses, yearning for a a glimpse of the new blandness? Oh right, it says Auto Express on the picture. According to […]

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Apparently these press images were embargoed until tomorrow… and yet here they are. But who, you might ask, would risk being boarded by Volkswagen commandos in order to deliver these images to the huddled masses, yearning for a a glimpse of the new blandness? Oh right, it says Auto Express on the picture. According to […]

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Chevrolet Cruze’s “Flawless Launch” Delayed by Transmission Problems http://www.thetruthaboutcars.com/2009/11/chevrolet-cruzes-flawless-launch-delayed-by-transmission-problems/ http://www.thetruthaboutcars.com/2009/11/chevrolet-cruzes-flawless-launch-delayed-by-transmission-problems/#comments Thu, 12 Nov 2009 14:17:15 +0000 http://www.thetruthaboutcars.com/?p=335079 When GM CEO Fritz Henderson promised Congress he would run the nationalized automaker with complete transparency, we knew he was full of shit. How could anyone expect New GM to do anything but lie, misdirect, prevaricate and obfuscate when the same Bozos that ran it into the ground were still large and in charge? Which […]

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When GM CEO Fritz Henderson promised Congress he would run the nationalized automaker with complete transparency, we knew he was full of shit. How could anyone expect New GM to do anything but lie, misdirect, prevaricate and obfuscate when the same Bozos that ran it into the ground were still large and in charge? Which […]

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