TTAC alum Justin Berkowitz, over at Car and Driver, reports that a government crackdown on tax cheats has resulted in the Italian market for Italian supercars tanking. Ferrari sales went down 50% from 2011 to 2012. Maserati’s Italian sales have dropped 80% since 2009. Lamborghini is apparently selling no more than five cars a month in all of their home country.
With 2013 heralding the final year for the Lamborghini Gallardo, the supercar firm is also gearing up to produce its last manual transmission car ever.
Road & Track talked to Lamborgihni North America COO Michael Lock who said that paddle shift Gallardos outsell stick shifts by a 9:1 ratio. According to Lock
“We are in an era when customers demand technology and products that adapt to them,”
Translated from marketing gobbldeygook, that means that Gallardo owners are unable to steer with one hand and simultaneously change gears while digitally stimulating their catamite in the passenger seat, so the automated gearbox is here to stay. As part of the three-pedal’s funeral, Lamborghni will offer a stripped-down, rear-drive Gallardo without “frills”. This would be exciting news had Lamborghini not done this before.
But repeat movies are understandable. There are only some many minor variations that can be sold as special editions. At this point, the Gallardo has been on the market for 9 years, a geological age in the context of the supercar market. Lock is seemingly proud of this fact, telling R&T
“It is the oldest supercar still standing, like a boxing champion,” crowed Lock. “It is defying the normal supercar product cycle. Can you imagine if Ferrari were still trying to sell the 360 Modena,”
Somewhere in the darkest recesses of my mind, I can. And I wish they still did. Particularly the 360 Challenge Stradale with its Lexan windows and obnoxiously loud V8 that still sounds like a proper Ferrari. Oh hell, bring back the 355 as well. They are so much nicer than the technically superior but aesthetically overwrought 458 as well as the F430, which will one day be considered a symbol of the excess and vulgarity of the pre-GFC era.
When your offspring or young relatives present you with a poorly drawn picture of a car they made in kindergarten art class, the correct response for most normal human begins is to praise it effusively and hang it on the fridge so as not to crush their burgeoning self-esteem. Lamborghini went one step further. They put it into production.
The volks who worry about Volkswagen being incapable of directing its big band of brands should make a trip to Geneva. Today, the boys from Wolfsburg launch a barrage at all target groups.
Aimed at the “blogger who drives mother’s old Celica and googles for super car pics” segment, Lamborghini delivers more bull: (Read More…)
Mumbai tractor moguls Mahindra & Mahindra hope to emerge as owners of Aston Martin by the end of the week, but Italy’s InvestIndustrial shares the same aspirations, reports Reuters from the sidelines of the bidding war for the British sports car maker. While the world waits for the hammer to come down, scientists make a perplexing discovery. (Read More…)
Amid flat growth for the ultra-luxury segment, Lamborghini may kill their luxury SUV project to save money.
Your humble author hates the Lamborghini Urus with the fury of a thousand indignant suns. I am also completely over the whole self-congratulatory Pebble Beach/Monterey Historics business which is currently occupying the attention of the entire West Coast buffet-browsing crew.
Out of consideration of the fact that some of you might not feel the same way, however, heeeeere’s Urus!
In the eternal quest to adhere to “sustainability”, Lamborghini will apparently be fitting the Aventador with a start-stop system and cylinder deactivation. Am I the only one that finds the recent trend of eco-friendly supercars ridiculous?
This being metro Detroit, you’d think that weekly car meets would be thick on the ground. But, perhaps because I spend too much time attached to a computer, I’m not aware of one in the northwest suburbs. So I was quite happy to trip across the inaugural event of the “Copper Canyon Classics” on Saturday morning at the Copper Canyon restaurant in Southfield, MI.
Lamborghini has become very bullish about the Indian market. The Italian automaker launched its second showroom in the country last week and also set up a national sales agency.
Our man Bertel Schmitt is en route, all set to cover the Beijing Auto Show for the next two days. By our count, there are over 70 debuts, with many of them being Chinese market products; concept cars, older vehicles re-issued and manufactured in Chinese JV factories and obscure concept cars. A complete list, with a brief description can be read at just-auto.com for anyone really interested in the Brilliance Jinbei Large Sea Lion Camper or the HaiMa Yao.
Let me tell you this story about a killer I used to know.
I met him when I was fourteen years old. He worked with my father. I didn’t know anything about him. He was perhaps five foot eight at most. Quiet. Shy. He played folk guitar at a local cafe. At a company picnic, he expressed concern that the pond at the corporate retreat had too many fish. “There isn’t enough food for all of them to grow correctly,” he said, and he seemed sad about it.
A few years later, I was talking to my father about the book “Rogue Warrior” by former Navy SEAL Richard “Demo Dick” Marcinko. Enthusing about it, actually. “If you really want to know what the SEALs did,” the old man said by way of interrupting my babbling, “you can talk to…” and he gave me the name of the shy, fish-sympathetic guitar player.
“Why?” I asked.
“Well, he did multiple tours. Saw all sorts of action. He was the real deal.” My father was a veteran himself, and he didn’t hand out praise glibly, but… That couldn’t be. SEALs weren’t thin, quiet men who played the acoustic guitar and ended up doing paperwork in a brokerage business for the rest of their lives. Or were they?