This Sunday is World Industrial Design Day, a day when the ID Community brings awareness of this profession’s value. Though I left The College for Creative Studies with my tail between my legs, ID’s blending of business/entrepreneurship, art and science still charms me. So let’s examine two ignition keys that owe their existence to the craft known as industrial design.
GM is recalling 778,000 units of the 2005 through 2007 Chevrolet Cobalt and Pontiac G5 over an issue where the ignition cylinder inadvertently turns out of the “Run” position, there by turning the car’s main electrical systems “off”. These systems include the engine, anti-lock brakes, and airbag systems. According to USA Today, GM knew of six deaths, and twenty-two other wrecks related to the ignition failure, and was aware of the defect since 2004.
Hi Steve and Sajeev:
My daughter has been driving the Saturn Astra recommended by Steve for a few months now and we can all say that it is a nice car — screwed together well, efficient and kinda sporty. I consider it to be a win. Except for a minor key issue. (Read More…)