44 percent of the new vehicles sold by Fiat Chrysler Automobiles in the United States in July 2016 were Jeeps. As Fiat Chrysler, under a new sales reporting methodology, flatlined in July, Jeep volume jumped 5 percent, year-over-year.
Total new vehicle volume rose by a scant 0.6 percent in the United States in July, a gain of fewer than 11,000 units for an auto industry which grew by an average of 19,400 units in the first six months. Overall sales at FCA grew at half that rate, a gain of a few hundred units in July after FCA volume jumped by more than 9,000 sales per month in the first-half of 2016.
A 27-percent drop in passenger car volume at FCA created greater need for Jeep to pull more than its fair share of the automaker’s U.S. sales load in July, particularly with pickup truck sales growth at Ram quickly slowing.
Yet Jeep isn’t the only division at FCA that continues to counteract the automaker’s disappearing car volume. And we do mean disappearing in a literal sense. (Read More…)