J.D. Power and Associates on Tuesday released its study of in-car technology that showed many new car buyers either don’t use features available on their car or aren’t aware they exist.
According to the study, at least 20 percent of buyers haven’t used 16 of 33 features targeted by the study, including in-vehicle concierge services such as OnStar (43 percent); mobile Internet connectivity (38 percent); automatic parking aids (35 percent); heads-up displays (33 percent); and apps (32 percent).
Owners said their smartphones probably do all those things better, and who has time to learn systems when you have to text and drive anyway?
There’s a considerable need for independent research and analysis, especially when it comes to cars.
But I have something to tell you about J.D. Power and Associate’s annual Automotive Performance, Execution and Layout study: it’s remarkably flawed.
For the 11th-consecutive year, Porsche topped J.D. Power and Associate’s Automotive Performance, Execution and Layout (APEAL) study, which measures owners’ satisfaction with their new car.
The study surveyed 84,000 new car owners 90 days after their purchase to determine their satisfaction with their purchase. Porsche topped the list, just ahead of Jaguar, BMW, Mercedes-Benz, Audi and Land Rover.
So in other words, “Owners Pumped About Paying A Lot for Really Nice Cars.”
For the fourth consecutive year, Lexus is tops among the brands ranked in JD Power’s annual Vehicle Dependability Study.
Generation Y has just edged out Generation X in the new car market. A study by J.D. Power shows that, year-to-date, Gen Y buyers (defined as being born in 1977-1994) are buying 26 percent of new vehicles, versus Gen X (1965-1976), which bought 24 percent of new vehicles in the same period.
Some things never change. Lying politicians, for example. And racist YouTube commenters. But also the JD Power Long-Term Vehicle Dependability Study, which was just released for 2013. Like always, Lexus and Lincoln were near the top, proving that old people can’t figure out in-car computer systems well enough to give them low ratings. Porsche was also near the top, proving that at least one German brand still has some idea what it’s doing.
I conduct a car reliability survey at TrueDelta.com. Since we promptly update our results four times a year, we can report on new models ahead of anyone else. Last year, we announced that the 2009 Jaguar XF was faring poorly. This provoked a blistering backlash from owners at a particular Jaguar forum. In the end, threads on reliability were deleted and future ones all but banned in the interest of preserving what remained of the UK auto industry.