Is Jaguar Inches Away from Death's Door?


Rumors of Jaguar’s death may be greatly exaggerated, or are they? Recent posts on social media claim to feature a letter from a Jaguar dealer that tells an owner of the brand’s demise. While we don’t tend to fall for shaky internet rumors, there’s enough smoke around Jaguar to warrant a closer look for fire.

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Jaguar Rolling Out One More Special Edition Before Killing the F-Type

The rumors of Jaguar’s demise may be overblown, but the automaker is slimming its lineup ahead of going electric in 2025. One unfortunate victim of that transition will be the F-Type, Jag’s lone sports car, but before it goes, the company is releasing one more special edition.

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Used Car of the Day: 1996 Jaguar XJ Vanden Plas

Scanning the used-car forums today, I saw several of the usual Volkswagen offerings -- and then I found this 1996 Jaguar XJ Vanden Plas.

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Junkyard Find: 1983 Jaguar XJ-S HE

When the time came to design a successor to the beautiful Jaguar E-Type, British Leyland gave the world a much different V12-powered coupe. This was the XJ-S, and it stayed in production for more than 20 years. This week's Junkyard Find is an early High Efficiency model, found in a self-service yard near Reno, Nevada last fall.

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Putting the Cat to Sleep: Jag Cancels F-Type

The slinky Jaguar F-Type, a car that looks even better in person than it does in photos – at least to these jaundiced eyes – will have just one more trip around the sun. The company announced today that to celebrate the F-Type’s final model year 75 years of Jaguar sports cars, they’ll be making a limited run of ‘F-Type 75’ special editions – available in both regular and R flavors.

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Where Your Author Considers Many Impractical Used Car Suggestions (Part II)

I’m back with more boring used car content, a topic some of you apparently despise with a passion. Caution: More used-car discussion ahead, get out while you still can if this is the case! For the rest of you, let’s review the impractical car suggestions you’ve made that earned a spot on the Yes, I Like list.

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Where Your Author Considers Many Impractical Used Car Suggestions (Part I)

Today’s article is a follow up to the one from about a week ago, wherein I outlined my current used car shopping idea: something fairly impractical with two doors. The article racked up 195 comments thus far, and I’ve read them all and taken notes.

Let’s get down to your suggestions. First up are the cars I won’t be considering.

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Jaguar Is Going to Try and Sell the I-Pace in India

Jaguar Land Rover unveiled its all-electric SUV to the Indian market this week, proving that it’s dead serious about expanding the I-Pace’s customer base. While parent company Tata Motors undoubtedly has a fondness for its home region, we cannot help but wonder if its a market worthy of pursuit considering the model’s starting price.

The manufacturer has the (90-kWh) I-Pace stickered at 105.91 lakh rupees, which translates to about $147,000 USD. Considering the unique way India writes out denominations and often transitions between crore and lakh as a way to avoid listing high-value items in the millions of rupees, we were initially convinced we’d messed up the conversion. The sum would not only eclipse the $70,000 MSRP Jaguar has affixed to the I-Pace in the United States, it makes it highly uncompetitive against the luxury EVs already on a market that’s not known for its wealthy consumer base. How could this be JLR and Tata’s preferred strategy?

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Rare Rides: The 2003 Ford Thunderbird That's Pink and 007 Approved

Today’s Rare Ride was a part of a very limited run of Thunderbirds that coincided with the release of the last Pierce Brosnan era Bond film, Die Another Day.

It’s a car so special it’s probably almost priceless, and should be stored in a heated garage next to a Plymouth Prowler and/or Chevy SSR.

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Jaguar Land Rover Deathwatch: Hitting Reset on EV Development

Jaguar Land Rover has canceled several planned vehicles and opted to reassess its Modular Longitudinal Architecture (MLA) after the company started fretting about the probability of unmet emissions requirements. Chief Financial Officer Adrian Mardell addressed investors on Friday to explain that all subsequent development of the platform would be postponed indefinitely. Ironic, considering MLA was supposed to be flexible enough to facilitate electrification and putting a lid on it means canceling the planned all-electric Jaguar XJ sedan and at least one unnamed Land Rover.

Rather than its intended purpose of underpinning all JLR products by 2025, the MLA platform is now said to be used exclusively on Land Rover’s larger SUVs. Meanwhile, the manufacturer has decided to prioritize its battery-focused Electrified Modular Architecture (EMA) as it tries to place a greater emphasis on electrification moving forward. Sadly, that means the $1.4 billion it spent in service of advancing MLA and finding a new partner that can help make Jaguar all-electric by 2025.

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Jaguar Going All Electric By 2025, Cancels Electric XJ Sedan

Jaguar Land Rover (JLR) has announced that it plans to have transitioned the Jaguar side of the business entirely to electric vehicles by 2025. Meanwhile, the more profitable Land Rover brand will be receiving its very first EV sometime in 2024. The plan is backed by a £2.5 billion (roughly $3.5 billion USD) investment.

As usual, take these promises with a grain of salt. Practically every manufacturer has underdelivered when it comes to electrification and features existing under the catch-all mobility tag. Jaguar’s current battery-electric vehicle, the I-Pace, hasn’t exactly been a smash hit and its construction is actually contracted out to Magna Steyr in Graz, Austria. Jag also recently abandoned the new XJ model, which has been in development for years. Ironically, the car was supposed to become the brand’s first all-electric sedan.

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Jaguar Brings the Bling With F-Type Heritage 60 Edition

Jaguar has commissioned a Sixties-inspired F-Type Heritage 60 Edition to celebrate the E-Type’s 60th anniversary. While diamonds are customary on this occasion, the automaker has instead dipped into the E-Type’s palette for its Sherwood Green tone, a color not offered since the 1960s.

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Speed On: 178 MPH Jaguar F-PACE SVR for 2021 Rolls Out

Zero to sixty in 3.8 seconds, or 0.3 seconds faster than the outgoing version, the 2021 Jaguar F-PACE SVR is also said to be 2 mph faster, with a top speed of 178 mph. The real question is where outside of Iredell County, North Carolina, scene of NASCAR racer Kyle Busch’s infamous 2011 speeding ticket (128 mph in a 45 mph zone), could you get anywhere near those limits?

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Buy/Drive/Burn: $65,000 European Luxury Sedans for 2020

In the last edition of Buy/Drive/Burn, we discussed three large European wagons with a $65,000 price point. The Buy vote was a toss-up between the E-Class and the A6 allroad.

Today we cover the sedan variants of the same three cars, at the exact same price point. Think you’ll choose differently?

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2021 Jaguar E-Pace Gets the Knife

The Jaguar E-Pace (which is not the electric one, that’s the I-Pace) gets a refresh for 2021.

Yeah, that’s right. It’s another mild refresh story!

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  • Corey Lewis Think how dated this 80s design was by 1995!
  • Tassos Jong-iL Communist America Rises!
  • Merc190 A CB7 Accord with the 5 cylinder
  • MRF 95 T-Bird Daihatsu Copen- A fun Kei sized roadster. Equipped with a 660cc three, a five speed manual and a retractable roof it’s all you need. Subaru Levorg wagon-because not everyone needs a lifted Outback.
  • Merc190 I test drive one of these back in the day with an automatic, just to drive an Alfa, with a Busso no less. Didn't care for the dash design, would be a fun adventure to find some scrapped Lancia Themas or Saab 900's and do some swapping to make car even sweeter. But definitely lose the ground effects.