Tag: Intell

By on July 17, 2011

Statue in front of Changfeng’s Liebao “Leopard” Division (Photo: Changfeng)

China doesn’t have the world’s best reputation for respecting intellectual property (pdf). TTAC’s own old China hand Bertel might give us an on-the-ground report that could differ with the reputation, but reputations are still what they are. We’ve seen knockoffs of MINIs and smart cars (do you think that smart could borrow a capital letter from MINI?), and of course there is the notorious Chery QQ’s take on the Daewoo Matiz/Chevrolet Spark. GM was already not thrilled with “Chery” being one letter removed from “Chevy”, but the QQ was kinda overt so GM was understandably upset. Bertel can correct me if I’m wrong but I believe that Chery prevailed in both the Chinese court system and in the Chinese marketplace (apparently by offering more features/value).

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