Last year, Renault-Nissan resurrected Datsun, positioning the brand for emerging markets — like India, Russia and Indonesia — with a portfolio of models that would attract new, young consumers whose wallets were a bit thin.
It’s not quite working out thus far.
(photo courtesy: surftherenow.com)
I have a question about driving style that I’d like to pose to you and the B&B. Part of my highway commute is a steady 2 mile grade. With a running start of 75 mph, my 2007 Mazda B2300 slows to about 62 mph by the top of the hill when I keep it in 5th gear, with the engine turning about 2000 rpm. I can maintain 70+ if I drop into 4th and floor it, but I’m a cheapskate at heart. My question is, is it really more efficient to lug up the hill in top gear, or am I just kidding myself and doing irreparable damage to my engine? (Read More…)
Automotive News reports General Motors will bring production of the Chevrolet Spark EV’s battery pack in-house to its Brownstown Township plant in the Detroit metro area, having already moved the subcompact’s 85-kilowatt electric motors to White Marsh, Md. in 2013. The pack was originally assembled by A123 Systems before Wanxiang Group picked up the torch. No new jobs will be created as a result of the move, spokesman Dave Darovitz stating GM would add jobs “if consumer demand requires it.” The packs for the 2015 Spark EV — whose market will expand to include California and Oregon later this year — will be 86 pounds lighter than the outgoing units, and will have a storage capacity of 19 kilowatts held within 192 lithium ion cells.
The Datsun Go starts at US$5,340. Only in India is such low pricing possible at the moment.
A recent stay in India has enabled me to get a much better understanding of the Indian new car market and its dynamics which have very unique characteristics. Understanding India is essential in today’s worldwide automotive scene – a lot of the innovation taking place here will soon be applied to other developing markets (like Africa).
Despite an ailing presence in North America, Suzuki has been a pioneer in the Indian marketplace, with its Maruti Suzuki subsidiary selling over 10 million vehicles since inception in 1981, with the Maruti 800 serving as its core product.
Debuting their first new cars in four years, Tata took the wraps off the Bolt and Zest subcompacts, which are designed specifically to sneak in under four meters in length, to get around vehicle taxation schemes.
Our friends at Motorbeam in India snagged these live shots of the Ford Figo, aka the sedan version of the next Ford Ka and EcoSport. Designed as a world car to be sold in BRIC markets, the Figo is officially a concept, but is as production ready as a concept gets. For more, check out Motorbeam editor (and TTAC contributor) Faisal Ali Khan’s take on the Figo.
For the first time in more than a decade, new car sales in India have failed to post a year-over-year increase. Instead, a sharp drop in sales spells bad news for carmakers with heavy investments in that important developing market.