Tag: Hyundai

By on October 19, 2017

2017 Hyundai Ioniq Electric, Image: Steph Willems

Governments big and small can issue far-off bans on gasoline and diesel all they want, but in the here and now, no one’s stopping you from taking home a Ford F-350 crew cab for family hauling duties. There’s no shadowy apparatchik barring the front door at the local Dodge dealership, preventing you from signing on the dotted line for that 392 Scat Pack or Hellcat.

Choice, glorious choice, awaits us all. Enjoy it while you can. For now, only the number of coins in our pockets (and maybe our parking situation) can keep those automotive love affairs at bay.

So, is it any wonder few people buy an electric car? The future’s electric, CEOs tell us, but high prices, low ranges, and a fledgling recharging network means EV ownership was mainly — at least until the Chevrolet Bolt came along — the domain of those dropping big bucks on Mr. Musk’s long-range wondercars. Destitute, but still achingly green? A used Nissan Leaf can haul your butt across town for a price rapidly approaching $0.

Is there room in this lopsided landscape for a new Hyundai with no exhaust pipe, a price lower than the competition, and a body that doesn’t scream “status”? If there is, can you live with it? (Read More…)

By on October 10, 2017

 

2018 Hyundai Sonata Sport - Image: Hyundai

Last month Volkswagen announced it had significantly upgraded its warranties and, not a week later, Hyundai gave word that it was making a big announcement on October 10th. As the brand with the most extensive factory coverage in the business (along with Kia and Mitsubishi), we expected them to respond assertively.

The gauntlet had been thrown down and it was time for Hyundai to remind VW who the world’s value leader was. What would the response be? One million miles of bumper-to-bumper coverage? Free hats? We were ready for anything and everything.

The announcement came and Hyundai is now promoting its new retail program, called Shopper Assurance, which allows you to schedule a test drive via the internet, browse dealer inventories online, and offers a three-day money-back guarantee. Needless to say, it’s slightly disappointing, but it isn’t all bad news.  (Read More…)

By on October 3, 2017

Genesis Boutique Downtown Toronto Canada - Image: Hyundai CanadaHyundai’s Genesis Motors offshoot intends to finalize its transition into an entirely separate U.S. dealer network within the next three years.

The process of building an undetermined number of distinct Genesis outlets has not yet begun, but it’s clear the brand is well aware of the limitations with which it’s currently operating.

“The reality is, many, many luxury customers tell us they love our products, they’re amazing, but I’m not going into a Hyundai store to buy it,” U.S. Genesis boss Erwin Raphael tells Automotive News.

No kidding. (Read More…)

By on September 29, 2017

2018 Accent

With sales slipping, Hyundai has decided to trim some fat on the fifth-generation Accent. While a hatchback remains available for the rest of the world, the automaker has indicated the U.S. will receive no such option. This will probably put a few value-oriented motorists with a penchant for liftgates off. But, assuming they can stomach a crossover, Hyundai’s subcompact Kona is right around the corner — and there’s little reason to assume they wouldn’t go for it.

Recent history has proven that the average American will shun a ho-hum hatchback and happily spend more on its crossover equivalent. Pigeonholing the Accent as a sedan will keep it from getting in the Kona’s way. However, this also allows it to remain a traditional car and ignore all the trappings of being SUV-adjacent.  (Read More…)

By on September 27, 2017

2018 Hyundai i30 N - Image: HyundaiUnfortunately, the new Hyundai i30 N is, by all accounts, a terrific hot hatchback.

The i30, you’ll recall, is essentially the Hyundai Elantra GT that’s beginning to arrive in U.S. showrooms, a pleasantly tasty car in Sport trim.

But Hyundai’s new performance N sub-brand, headed up by former BMW dynamics sage Albert Biermann, is not yet America-bound. And while European critics broadly praise the i30 N — not just as “a pretty stunning first effort from Hyundai’s N division” but “up there with the best” competitors — and celebrate the availability of yet another viable performance car, the car will not make it across the pond. (Read More…)

By on September 22, 2017

2018 Genesis G70 lineup - Image: GenesisFirst, Hyundai wanted American consumers to accept the XG300 as a luxury car alternative. If two decades ago such an idea seemed ludicrous, the XG300 — later the XG350 and then the Azera — set the stage for 2018, a year in which a Hyundai luxury spinoff, Genesis, would complete its luxury sedan lineup.

Yes, complete.

Genesis Motors launched in the United States one year ago with the full-size G90 sedan (the Hyundai Equus in a prior generation) and midsize G80 sedan (renamed from the Hyundai Genesis). In September 2017, we saw the production version of the BMW 3 Series-rivalling Genesis G70, set to arrive in showrooms this winter.

Yet while there will be more vehicles from Genesis, including SUVs and quite likely a coupe, Genesis senior vice president Manfred Fitzgerald says the sedan lineup is complete. The fledgling brand will not be moving downmarket into the CLA250/A3/CT200h arena. (Read More…)

By on September 16, 2017

Hyundai santa cruz concept

After Hyundai’s American division canned former CEO David Zuchowski for failing to meet internal sales targets last December, it’s no mystery what Job One is for the new guy.

Kyung Soo Lee, a 61-year-old veteran of the company who started his career back in 1982, takes the helm of a troubled ship next week, Hyundai announced Thursday. As president and CEO, Lee (Kenny to his friends) is responsible for reversing a dismal sales trend that sunk his predecessor, as well as the company’s U.S. fortunes. (Read More…)

By on September 6, 2017

2018 Genesis G70 - Image: Michael Giele/TwitterYou must wait a little while longer, but we’ll soon have a much better idea of what the Genesis G70 will look like. The entry-level sports sedan from Hyundai’s upmarket Genesis division debuts in its South Korea home market next Friday, September 15, 2017, at an event at Seoul’s Olympic Park.

In fact, in advance of the unveiling in Korea, we already have a clearer view of the Genesis G70, thanks to the timely response of one Michael Giele, who spotted the new Genesis sedan and posted images to Twitter.

Destined to provide the next major shakeup in the small luxury sports sedan sector after the Alfa Romeo Giulia, Jaguar XE, and Cadillac ATS arrived with great expectations, the Genesis G70 will be tasked with challenging the Infiniti Q50 and Lexus IS, more likely than not with more equipment and lower MSRPs. It won’t be easy for Hyundai’s Genesis brand, so the car had better look good. (Read More…)

By on August 30, 2017

2017 Dodge Challenger GT AWD, Image: FCA

There was quite a debate occurring in TTAC’s private Slack channel yesterday — a conversation sparked by knowledge of a new discount from Fiat Chrysler Automobiles extended to those who lost insured vehicles in Hurricane Harvey.

The timing of the offer — CarsDirect  claims the deal was valid as of August 28th, even as images and video of the waterborne and helicopter rescues of Houston-area residents filled television screens and social media — raised an eyebrow. How soon is too soon? It would seem the main concerns of impacted residents over the past couple of days included finding food and shelter, reconnecting with loved ones, and perhaps picking up the pieces in both flood- and wind-damaged communities. Not shopping for a new vehicle online.

The nature of the offer sparked further debate. Affected residents in certain Texas and Louisiana counties can show a copy of their insurance claim form to receive $500 off the purchase or lease of a new FCA vehicle, certain models (like the Jeep Wrangler, Chrysler 200, SRT models, and Alfa Romeo Giulia Quadrifoglio) not included. Buyers can combine the offer with other applicable discounts.

$500 off that new Grand Cherokee? Whoo-wee, you might say. At what dollar amount does a post-disaster offer change from feeling like an opportunistic sales grab and more like a gesture of kind-hearted humanitarian assistance? Or is this just cynical thinking — should we regard any offer as a sign of generosity? It’s certainly not a new practice for any automaker. On and on it went.

Of course, any conclusion comes down to the individual. But this morning we heard FCA isn’t alone in offering deals to Harvey victims.  (Read More…)

By on August 23, 2017

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Now that Steph has had his crack at it, we figured it was time for another one of us to get some wheel time with the 2018 Hyundai Elantra GT. Oh, and I spent about half an hour piloting the refreshed 2018 Hyundai Sonata, too.

I’ll cover the Sonata at the bottom of this report. For now, let’s talk about Hyundai’s hottest hatch, at least until the Veloster returns with an available N performance trim.

Based on the European Hyundai i30 but presented with unique-to-North America suspension tuning and powertrain choices, the 2018 Elantra GT arrives with a new design language and subtly enhanced proportions.

Hyundai will readily tell you the Elantra GT is a “tweener” – meant to be sportier than the standard Elantra sedan (including that car’s Sport trim), but not so sporty as to be a direct threat to the Volkswagen GTI and Ford Focus ST.

(Read More…)

By on August 22, 2017

Hyundai santa cruz concept

Hyundai intends to launch a small pickup truck in the United States as part of its plan to catch up with the industry’s shift away from sedans. Up until now, that strategy has involved cramming as many SUVs onto the market as possible. But Hyundai brand sales are still dragging behind 2016’s monthly averages in the U.S., with end-of-year estimates falling short of company goals.

The solution is to keep pushing the Tucson, start deliveries on the Kona mini SUV before 2018, and begin development of a pickup truck based on the Santa Cruz concept from 2015 (seen above). Hyundai is also rumored to be planning on adding three additional sport utility vehicles or crossovers to its North American lineup by 2020 — helping it shore up waning sedan and hatchback sales. (Read More…)

By on August 17, 2017

2017-hyundai-next-gen-fuel-cell-suv, Image: Hyundai

Hyundai isn’t about to let Tesla hog all the eco glory. The automaker has announced a near-term roadmap for green vehicle production, promising 31 hybrid, plug-in hybrid, electric, and fuel cell models by 2020, shared between the Hyundai, Kia, and Genesis brands.

Having already joined the fray with its compact Ioniq, offered in hybrid, plug-in, and EV flavors, the company wants a larger presence in the fledgling (but growing) EV scene. To this end, it’s planning long-range, high-end EVs built on a dedicated platform, as well as a much-needed crossover that dispenses with gas stations altogether. The Kona, which arrives in the U.S. in gas-powered guise this winter, serves as a body donor.

Will a 242-mile electric crossover give Elon Musk reason to sweat? (Read More…)

By on August 14, 2017

2018 Hyundai Kona - Image: Hyundai

Getting a new or redesigned model off the drawing board and into showrooms isn’t like designing and posting a meme on Facebook. It’s time consuming, and automakers run the risk of being left behind as rivals cash in on the latest hot bodystyle or styling trend.

Hyundai knows this, having underestimated the buying public’s affection for anything with a high ride height and rear liftgate. The Korean automaker made a bundle on its well-fleshed-out car lineup following the recession, but the seismic shift towards SUVs and crossovers left it scrambling to bolster its three-vehicle utility lineup. The result? Stagnant sales.

This won’t happen under a new plan, the company’s senior vice president of design claims. Hyundai’s hitting the product throttle. (Read More…)

By on August 12, 2017

2017 Hyundai Tucson - Image: HyundaiHyundai’s U.S. sales volume is down 13 percent through the first seven months of 2017, a year-over-year drop valued at 60,203 lost sales. Hyundai has fallen so quickly that its corporate partner, Kia, has managed to outsell Hyundai in America in each of the last three months.

But even with Hyundai sales falling nearly five times faster than the industry at large, and even with the two most popular products in the lineup — Elantra and Sonata — causing a 23-percent downturn in Hyundai passenger car sales, there’s good news to be heard out of Hyundai’s (shrinking) corner of the market.

The third-generation Tucson launched two years ago is a verifiable hit. Sales are perpetually rising. July 2017, in fact, was its best month ever.

But there’s bad news. Hyundai can’t get nearly enough Tucsons shipped across the Pacific from the compact crossover’s Ulsan, South Korea, assembly plant. (Read More…)

By on August 9, 2017

2018 Hyundai Elantra GT, Hyundai Elantra GT

Back in late June, Hyundai’s Canadian division bundled myself and a group of fellow journalists into a Quebec hotel, then proceeded to explain how crossovers are eating the compact car’s lunch.

The 2018 Elantra GT, the company’s representatives said, almost didn’t happen because of the unstoppable popularity of high-riding, cavernous utility vehicles. Hyundai’s U.S. crew apparently needed convincing that the next-generation GT was even worth the trouble. Essentially just an overseas-market i30 with a name change, the new GT’s North American salvation came from the fact few buyers opted for an Elantra-badged hatchback in recent years. Far more buyers take home a Ford Focus or Mazda 3 with five doors.

And so, having been assured that a much-improved GT — a hatchback with more cargo room, more available power, greater handling and sporting prowess, and cohesive, flirting-with-premium looks — would boost overall Elantra sales, we’ve come to this. An Elantra GT, now with more GT.

In GT Sport trim, the vastly reshaped, fourth-generation compact hatch dons the turbocharged 1.6-liter four-cylinder from the Elantra Sport, calls dibs on its athletic cousin’s sporty transmissions, and goes to town delivering value-packed driving excitement for the commuter who likes taking the long (and twisty) way home. This tester, however, is no Elantra GT Sport. Nope. It’s the plain ol’ Elantra GT — the Elantra GT you’ll see far more often than the throaty, scrappy Sport, probably while its owner performs the mundane cargo-hauling duties Hyundai so desperately wants its buyers to attempt.

Even in base form, Hyundai hopes the Elantra GT’s sporting abilities and generous cargo volume whispers a siren song would-be subcompact crossover buyers simply can’t ignore. Is it a convincing come-on? (Read More…)

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