American Honda will build a Pilot-based SUV intended to carve out a space between the Honda CR-V and Honda Pilot.
According to a report published by WardsAuto with AutoForecast Solutions, Honda will assemble this Co-Pilot in Alabama alongside the Pilot beginning in the fall of 2018.
Co-Pilot? How about Honda Pilot Sport? Nah, that’s Michelin territory. Honda Pilot Sidekick? Suzuki grabbed that one already. Honda Pilot Junior? Too juvenile.
The name matters less than the positioning. Is there room for a midsize two-row utility vehicle in between the CR-V, traditionally America’s top-selling SUV/crossover, and the Pilot, one of America’s most popular three-row vehicles?
It’s a gap Ford, Nissan, and Hyundai have no trouble filling. (Read More…)